Real Estate PWA case study joining QR technology for startling results on the Smart phone.
Talking with a smart Estate Agent in the UK recently highlighted how important the shop window still is for selling property.
People walking by will always find time to check up on whats available and for how much in the Estate Agents window.
This Property Agent case study had taken the decision to invest in walk through Video and Vimeo video as a way of adding value to a property only marketed through them.
But the investment wasn’t showing up in the most important way, the sale of the property.
In fact the visitor numbers to their website clicking through on these quite expensive videos was nothing short of disappointing.
Here the case study focuses on joining a paper QR shop window code to video.
Maltix offered a print solution through a posted brochure
After paying a very modest joining fee, they decided to join a 12 month programme with 200 QR codes specifically joined to all the property videos on their books and lots of other internet links as well.
So the client walking by can now connect their Smart phone to the property video directly from the shop window.
The Agent provides the video link associated with the property reference number on their system.
Maltix has an email or quarterly print service.
Their reporting system showed video views with 800% growth in the first quarter and view times well outside of their opening hours.
They quickly decided to join every property picture to the QR programme as well.
With the excitement came further questions from the Agent, all answered with a yes.
Could they put a larger QR code up on their shop window with an introduction video from the Director ?
Could they connect each QR code to the sales agents telephone number and email as well as the video ?
Can we connect to a Video explainer for detailed clients ?
Can Maltix help produce Video explainers for us ?
Should they use the QR on each property on their website?
If they print QR code on their paperwork, will it always work?
Can we connect a QR code to the form page on our website ?
How much does Maltix charge to expand the programme to more outlets ?
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Maltix now in talks to produce their first Progressive Web APP (PWA)
So their QR code will now connect to the most important tool for the modern Smartphone ever invented.
Watch this space for phase two
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