PWA from Maltix

Progressive Web Apps (PWA) are fast and reliable web Apps that work on any browser. Based on a Google initiative.

PWA’s provide an installable, App-like experience on desktop whilst taking a mobile-first Approach.

Fast And Reliable:

APP users have come to expect reliability, which is why a PWA from Maltix must deliver a performance that is just as fast as the old native APP.

PWA load immediately, providing meaningful content and an interactive web experience in less that 5 seconds.


Since they’re also installable, PWA from Maltix look and behave like any other Native APP.

Instead of having to bookmark a browser tab, a PWA launches as a Native APP and runs like it, in a window without an address bar and with its own launching experience details such as a customised splash screen, icons, etc.

PWA uses up to 200 x less memory than a Native APP on a smartphone

A top-level App in the task switcher.

Mobile & Desktop:

Another advantage of choosing a PWA over a Native APP, is that thanks to responsive design techniques, they work on both mobile and desktop.

This becomes possible thanks to the use of a single code between platforms.

“These APP’s aren’t packaged and deployed through stores, they’re websites that took all the right vitamins

APP Store issues we avoid.

Lost in APP Store go, high number of competitors.

Poor positioning in a long list.

The cost it means for your company.

There is no wonder why 8 out of 10 APP’s never make it out of the Apple Store and a 60% of Google Play Apps have never even been downloaded.

It is important to note as well that there are more challenges to overcome when dealing with APP Stores, such as: a 30% Purchase Tax;

Limited communication with users that pay outside the APP Store.

Application updates routinely blocked;

Siri, HomePod, and Apple Watch competitors being locked out;

Apple customers not having a payment choice.

The store model is clearly not favourable to all those businesses developing Native APP’s, which is why many are getting rid of APP’s and migrating their client strategies to Progressive Web Applications.

PWA Maltix Solution:

Maltix uses the only platform in the world where you can launch and distribute a PWA on the same day, without needing an APP Store.

More importantly, there are no hidden fees along with the subscription you sign up for and the APP is entirely in the clients hands.

You can update and publish changes as and when you need it, avoiding any long approval process.

Installing Issues we avoid: PWA from Maltix

The on-boarding process for a Consumer Mobile Native APP is a journey with too many steps, which means you can lose an average of 20% of potential users in each one of them.

As an example, this is what could happen to a Native APP with a potential of 1000 downloads: •

The PWA Maltix Solution:

We provide a quick and unobtrusive on-boarding process.

Proven to increase our clients APP’s likelihood of success.

Your PWA goes direct to customer distribution via: SMS, email, a downloadable website widget, QR code for print and TV, and a social media short code that is great for print, radio and TV campaigns.

PWA build deal
Click to see whats included
£199 investment PWA build deal

Book a call, lets find out whats possible

App Store Sales Fees we avoid:

The high revenue amounts Apple and Google count on are undeniable and they come from somewhere.

These two giants make billions through their mobile APP stores, charging a fee of around 30% of all sales to their collaborators, in exchange for providing a safe, trusted environment.

Why would any business be happy with a third party taking a 30% cut of their pre-tax revenues?

Considering this high cost, it is easy to wonder if they offer that much value or if there is another way to succeed.

The Maltix Solution:

The web is a safe place. In fact, one of the reasons why web standards take long to implement is their secure implementations.

This means there is, indeed, an alternative to Google and Apple APP Stores for customers and that is to take advantage of the recent PWA movement.

No real security advantages offered by Native APP’s, especially considering HTTPs is a requirement in any PWA from Maltix.

Apple Pay is just another payment provider.

The web has been monetised for over 25 years and the ability to receive money online is now easier than ever, especially within PWAs.

There are options for a third party payment gateway integrations such as real-time credit card methods, ACH, PayPal, and many others.

Taking advantage of this costs less than a 3% of your sales, which is evidently much lower than the 30% Apple takes.


Since Google introduced the APP indexing, now it’s also possible for users to receive link recommendations that directly refer to the contents of the installed APP using the Google search APP.

But for the user to benefit from this, certain requirements have to be met. Thus, a user must actually have installed the APP in order to click on the target site in it.

Website source code of the website editing

Deep links iOS and Android separately.

Big problem with Native APP

Integrated into the XML site map, so that the Google-bot can be made aware of them.

Quite a complicated expensive process.

Maltix solution:

For businesses to succeed online, they need to deliver engaging experiences in line with their needs.

Your PWA has the best chance to success thanks to the latest web capabilities we provide within our platform, such as the APP Discovery Optimisation.

PWAs are the only way to deliver user experiences on the web just as Native APP’s do but without their costs & restrictions.

With further development of Progressive Web Apps, there are many possibilities for SEO.

PWA shared through a link.

Browser friendly.

Which means search engines can also index these links. In conclusion, PWAs don’t have the distribution or discovery challenges of Native APP’s.

Updates Cost we avoid: PWA from Maltix

Different APP versions must be simultaneously developed.

Published, and maintained for the various operating systems.

Updates to the APP.

Through the appropriate APP Store

For each operating system !

Native APP’s costs are stratospheric.

Costs don’t involve just APP development, but also ongoing maintenance as operating updates happen often.

In addition to the actual CMS.

Native APPS are toast.

Far too expensive to manufacture and host. 

Talk to Maltix
Native APP’s are toast

WHY the old NATIVE APP inside the APP store is toast:

A single code base for all browsers and platforms.

Maltix Multi-Channel, Mobile first approach means that PWAs function on all platforms so no separate versions are needed for different end devices.

The result is that those development costs are significantly lower than with Native Apps. Also, updates don’t have to run through an APP store.

PWA auto standard with the help of service workers.

Via the publish button from within the Maltix platform.

Truly live updates at the push of a button!

Why choose a PWA from Maltix over a Native App?

For the last decade Native APP’s have been the platform of choice.

After 2011, when users turned to mobile abandoning desktop almost completely, demands on user experience changed drastically.

A Mobile First Approach has different requirements and priorities than the Desktop first approach.

Cultivated during the Internet’s first two decades, so this tipping point meant a game changer for developers.

By 2020, Mobile traffic was responsible for 62,2% of all Internet traffic.

Native APP usage has concentrated around basically 10 APP’s.

Social media.

All owned by Facebook.

This means if you want to make it as a Native APP, you have a tough way ahead of you.

Let’s go PWA !

PWA support
PWA Advice Support and Training

Click on the book and message ‘e-book’ for latest updates and discounts

PWA e-book discount
PWA e-book discount priority
PWA e book
PWA e book from Maltix a working document
PWA build deal
Click to see whats included
£199 investment PWA build deal

Book a call and discover whats possible

Sell PWA and consequential data management into your business community. Join Maltix as an independent.

PWA consequential data management

HubSpot: 19 of the Best Electronic Signature Apps

And companies are quickly realizing the benefits. The number of worldwide eSignature transactions jumped from 89 million in 2012 to 754 million in 2017. That’s a lot of contracts.
signable recommended by Maltix


PWA consequential data management solution

HR Curator: Digital onboarding is the answer to employee engagement

Digital onboarding improves productivity by 54% studies show

With the movement of many companies towards faster, more effective digital solutions, it’s no wonder digital onboarding is changing the way we integrate new employees.

digital contracts
Digital contract solutions

HR curator

PWA consequential data management from Maltix

We wish we had used Capsule years ago as we’d be much better off now.

The cost is pretty small but the return we get is around 10 to 15 times bigger.

Dale Harris

Director of Wholesale,


Dale Harris

Sales Director

Integral CRM APP telephony as recommended by Maltix

Great service and still improving all the time.

I first heard about CircleLoop a few years ago at a marketing event and was immediately intrigued.

The service is absolutely excellent – great call quality, reliability and pricing.

However, the thing that impresses me the most is the continual improvements. CircleLoop constantly adds thoughtful features and incremental improvements which really show that they care about the service and its users.

Quite probably the best VoIP service available.

Phil Rogers

Co Director

Integral CRM APP telephony as recommended by Maltix

Good System -Excellent Service

The whole experience from first contact to getting our numbers ported has been refreshingly different. Every phone call for help was met by knowledgeable, friendly support.
In particular the assistance from Sarah and Zac with the number porting was exceptional.
In use the system is different from a standard telephony paradigm but works well. Quality is good and the features serve our needs well.

Clive Corner


Integral CRM APP telephony recommended by Maltix

The Best Customer Service!

I’m a VA with a building client base and I manage to set up and remove numbers easily using the Windows or iPhone App but I had a technical issue when setting up voicemail for a new number. With any other IT or Service company, you are never able to speak to the same person, if you get to speak to anyone at all.

Circleloop customer service is definitely 5 stars worthy, lovely people and they stick with you until they solve the issue. Quick answers and quick resolutions.

I wish everyone treated their customers like a good mate who they’re keen to help! They all sound so happy to do their jobs!

Sarah Edwards


Integral CRM APP telephony as recommended by Maltix

I’ve been a Circle Loop user for over a year now and I’ve seen it grow from a straightforward call solution into something much greater.

Using CL has enabled me to manage my calls through one easy to use streamlined interface. I’m excited to see what new features the app gains next.

As a contractor, I’m often in a situation where its important to share my number with clients.

By using Circle Loop I can keep my primary phone number private whilst sharing my CL number with clients.

As my company grows with different departments (Development, UX, etc)

I can make new hires and allow them to use their private phone and install Circle Loop on their device.

This allows them to keep a device they are familiar with and remove the need to use a separate company phone.

At the moment, there are few negatives for me.

Circle Loop is competitively priced, has great customer support and a development team that is engaged with providing regular updates.


Stuart Preece


Maltix hosted-the tools of your trade

Brilliant team and service

Appointedd helped us immensely in navigating our way through the lockdown. We deliver performing arts clubs to 30+ schools so when they all closed we had to pivot our services online as quickly as possible.

After searching through many options we found Appointedd who’s structure seemed best suited to ours and with the help of some great support from Megan and others on the team we were up and running online within ONE WEEK.

Whenever I’ve had a technical query the team has responded within minutes.

We were able to deliver online clubs that our pupils loved throughout lockdown and are continuing to do so now for many who’s schools have not yet started offering clubs again.

I highly recommend Appointedd.

Ryan Barker


Maltix hosted-the tools of your trade

An amazing 5* experience!

An amazing experience and i’m wondering why i havn’t found Appointedd before now!

I’m not the best on computers but it was so easy to use and Blair helped me check i’d set it up properly, 1st rate service!

I’m a psychic medium and with the ease of Appointedd I had my first day off in 4 years!

Thank you Blair and thank you Appointedd!

Feedback from clients has been 5* too as they’ve found no-nonsense easy booking.

Thank you again!


Co Director

Maltix hosted-the tools of your trade

Absolutely fantastic app

Absolutely fantastic app , I’ve been nothing but happy with the support and customer service is amazing , my small community interest company rely’s on this booking app to help with daily planning and running of my business .

Very easy to use and has a number of great additions , online payment , revenue…..the list goes on !!

I wouldn’t hesitate in recommending this app to any businesses looking for a 5star booking system

Massive thanks from
Freestyle Fitness Borders CIC

Freestyle Fitness Borders


Maltix hosted – tools of your trade

The best tool I’ve used in my business

I can confidently say that it has been, without contest, the best tool I’ve used in my business so far.

Streamlining the process of arranging client appointments, reducing missed appointments and receiving feedback from clients.

I recommend Appointedd to every new business I speak to.

Alan Johnston


Appointedd booking systems

“Working with Appointedd is such a lovely experience. They made the decision to change providers so easy. Every single person that I’ve met on the Appointedd team has been outstanding. So easy to get on with – you just feel relaxed and at ease. I feel as if they actually care about what they do which is amazing, because that’s difficult to find these days.”Chris Greenwood – CIO, Mamas & Papas

Chris Greenwood


2 Replies to “PWA from Maltix”

  1. Awsome website! I am loving it!! Will be back later to read some more. I am taking your feeds also.

    I am thinking of adding shopify onto a PWA
    its already done isnt it ?

    So i can use the extra Maltix PWA hosted stuff to focus on social media ?

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