Hair and beauty salon PWA case study

Hair and beauty salon PWA case study.

PWA case studies for small business.

How a beauty salon changed the habits of its customers for profit.

Two key problems that were solved with a modest investment into a PWA.

Too quiet early week and too busy towards the end of the working day.

Stagnated business growth with walk in’s frustratingly being turned away.

These two problems are compounded by the staffing required and the flexitime the salon had built into their staff retention scheme.

Maltix Action plan

Build the PWA, linking to a third party APP software called FRESHA

Whilst on-boarding via CHAT with Maltix, we discussed which build inclusive features we could adopt to solve the two problems identified.

We opted for these tick box choices for the on-boarding document

PUSH NOTIFICATIONS

E-COMMERCE INTEGRATION ( Fresha )

LIVE CHAT

SMS

QR window displays

APPOINTMENT SCHEDULING ( Fresha )

COUNTDOWN

SOCIAL ACCOUNT INTEGRATION

Using the Fresha system had already changed the booking procedures within the salon.

Irrespective of who takes the booking, the same diary is used and staff use their own smartphones !

The marketing plan using the PWA technology

How to get the PWA into the marketplace.

Large QR codes on the shop windows and in the toilets, with a strong call to action written alongside the QR.

50% off your next treatment if you share this APP on Facebook.

Fill in a smart form asking for name, email and telephone number.


With incredible PWA uptake , the 2 way communication channels sprang into life.

Now the PWA notifications functionality combined with SMS began to chip away at changing peoples booking times.

The CHAT room engagement reporting system has show over 400% growth in conversation.

Promotions sent directly to the salon PWA via SMS and notification.

Book now Monday or Tuesday afternoon between 2 and 5 for free treatment on X

Share the Salon APP on social media and get a free redeemable £20 Christmas token.

Book now: early bird nails next week and choose from the new colour collection from X

Book your favourite hair stylist now on CHAT share CHAT with friends and get your next wash and blow for free.

Via SMS , share the salon APP countdown today for Gemma’s wedding, make sure you are booked in for your collective wedding treatments.

Even with all the upheaval of the pandemic, this salon is adamant that their PWA has smoothed out their quiet periods and improved turnover.

What we can learn from this is to ask the right questions for your business or organisation

What changes could you make to improve your business?

The reality is that a PWA is a two way communication tool and can be manipulated to resolve almost any issue you have inside your business or organisation.

Shop today with free on-boarding consultation


Change your clients habits to suit your business.

PWA support
PWA Advice Support and Training

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PWA e book
PWA e book from Maltix a working document

Onboard for FREE with Maltix PWA
FREE on-boarding

Maltix product choices

Maltix products
Maltix products

William Nicholls

Founder

Maltix Product choices

Maltix product choices
Maltix product choices

Maltix product choices
Maltix product choices

William Nicholls

Founder

Maltix products

maltix product choices
Maltix product choices

William Nicholls

Founder

Loud and Clear

vCard
loud and clear

business card
double sided double dynamic QR

Logo
Logo

Book an appointment
Book an appointment

connect wifi
connect wifi

Dr Andrew Sciberras

Director and owner of Loud and clear

Wedding invitations

I went to Bark on Tuesday last week after proposing to my girlfriend.

We set the date, March 2022, Weston Super Mare registry office.

To be honest I was just thinking 50 invitation cards, hand written, in the post.

A call from Maltix changed my thinking.

They produced a couple of beautiful designs connected to a QR code.

Connected to a RSVP form they made for us, it was beautiful.

No fuss, the diary overflowed with acceptance messages.

Thank you all at Maltix

paul and vick

Paul Hartley

Paul Hartley

Groom to be
Pretoria South Lions Club Attendance Register

Pretoria lions register

Maltix designed a Paperless Attendance Register using QR Code and Smart Form Page. Service was excellent. Changes are done super quick.  recommend Maltix any time!!

Fabulous attention to detail

Riaan

Co Director
vitamin suite

Dr Haris Akhter Vitamin Suite

vitamin suite
vitamin suite

Dynamic QR
Dynamic QR

Fantastic experience. Personal caring approach and make sure you are happy with the final product.

Quality leaflet design, unbelievable Dynamic QR solutions

Astonishing new generation Avatar treatment explainers.

Project managed on budget, on time and within SLACK

Business Card

Video page

Document page

Dr Haris Akhter

Doctor
Brochure

Smart Brochure

Exceptional service through a Slack platform.

Opted for 12 Subscription QR deal.

12 codes,  9 QR landing pages on varying templates and 3 Call to action QR for public campaigns

Every QR links to relevant ecommerce checkouts.

A brilliant solution joining paper Brochure to my clients Smart Devices

 

BROCHURE

Marc

Hopkins
prop b

Proposition builder

PROPOSITION BUILDER

A great example of why Maltix enables organisations to create mobile apps that deliver.

Proposition Builder is an end-to-end agile innovation process.

It is based on the challenges and experiences that businesses of all sizes and sectors face when trying to develop successful new propositions.

We had a challenge upon realising they needed some form of an APP and assumed the cost of developing an app would be expensive.

Quotes for Native APPS were eye watering

Maltix built the Proposition Builder PWA in 10 days

We now have the  tools to mange our database

We assumed that creating an app would cost several thousand pounds and require a dedicated app developer.

Using Maltix has enabled us to manage and update our APP with out technical assistance.

Carey McEvoy

Proposition builder
EIE

EIE investor CONFERENCE 2021

EIE CONFERENCE 2021

EIE is Scotland’s premier technology investor showcase.

The annual EIE conference features Scotland’s most promising high growth companies from the life sciences, ICT and energy sectors, seeking funding from seed to series A.

EIE needed a progressive web app for the conference that would help attendees and investors have instant access to relevant information on each company, to help them to make informed decisions.

With the agenda front and centre, guests were never confused about what was going on or where certain events were taking place.

Absolutely brilliant.

Maltix was an absolute pleasure to work with, it made creating our conference app so easy.

Tobias Barnes Hofmeister

Director
Ted X

Ted X

TEDx Glasgow needed a fully comprehensive mobile event app that guests at The SEC Armadillo in Glasgow could use.

The app had to provide relevant information for guests, especially those from out of town who would need more help accessing the event and making their way around.

As a one-off annual event, the cost of developing an app would’ve been a massive expense. Luckily, Maltix was here to help make sure TEDx Glasgow could have a fully responsive app that didn’t need an enormous amount of upkeep or development time.

Maltix created a mobile event app for all 1600 guests during the event.

The app could be shared by TEDx Glasgow via SMS and e-mail through the distribution dashboard provided.

Users had the opportunity to install the app on their phone and opt-in to receive push notifications on the day.

The app allowed delegates to view agendas, sessions, sponsors, venue maps and twitter feeds. This meant the entire event programme was at their fingertips without the need for expensive print collateral.

Comments and Votes from each section of the App could be collated to understand where the event could be improved in future years and which sessions provided the most engagement levels.

Over 1600 votes were gathered and over 150 comments.

Guests found the mobile conference app easy to use and navigate, enabling them to access vital information throughout the day.

Over 75% of the delegates installed the App onto their device with even more accessing the browser version of the Progressive Web App.

Have a look at the TEDx Glasgow Mobile App.

Pauline Houston

Co Director

Are you well connected in your small business community?

Would like to leverage Maltix as a PWA provider alongside consequential data management consultancy ?

If you are passionate about helping small business doing business on the Smartphone we would like to hear from you.

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