Certain areas of business you cannot afford to be flippant or dismissive.
Whilst walking through a huge Mall recently I observed continued flippancy when it comes to connecting to the most powerful device ever invented, the smartphone.
Surely it’s the most important way of collecting client data ?
And the number one way to do that is dynamic QR with a clear reason for the Smartphone user to engage ?
Easy to be critical about anything, when you are a so called expert, but to witness wanton ineptness makes me angry.
I recently made some suggestions to a major global Estate Agent brand about similar observations only to be asked politely to take my ‘polite’ observations down.
I obliged, but why create two penny brochure advertising a property for £1.3 million with such terrible mistakes?
Spelling was fine, property was beautiful, the QR was an unmitigated disaster.
Give yourself a chance
Taking QR seriously begins with talking to people who understand the products capabilities.
It isn’t just tech, it isn’t just print , It’s a hybrid that requires a clearly executed strategy.
QR is a product specifically designed for the phone
We are going to invite you to some future EVENTS ( On your PC probably )
Before hand, can we get your creative juices flowing.
Reach for your phone, open the camera and point.
Nothing you see within these QR solutions has anything to do with a PC or WordPress websites!
It has everything to do with smartphones in the field, in situ and trusted by the user.
Source of QR: A flyer in the Hotel room
Thru Progressive Web App’s and Smart form pages
The data is transmitted 100% securely using https