Measure twice cut once

How to grow your business in a down turn using APP technology.

I remember being onsite with lots of workmen at one of my Grandmothers building projects back in the 1960’s

I was fascinated watching an old boy using a saw on a piece of wood straddling two carpentry horses.

He had a square pencil behind his ear, he wore denim dungarees and a brass fold out tape measure in a side pocket, his knee pinning the wood to the bench.

Winking at me and talking through a rolly stuck to his lip, he explained the importance of communication.

He shouted to his colleague to shout back the measurements for the last time.

A lad took a note pad out of his back pocket and shouted the measurements in inches.

The old boy finally checked with his rule, marked with a square and slowly cut the oak plank.

My grandmother also had a funeral business, this chap was cutting the planks for a coffin whilst onsite building a house.

I didn’t know that at the time.

Here we are over 50 years later and nothing has really changed regarding communication, the problem is who do you shout at before you cut the wood!

Or in other words who can I talk to before I embark on selecting the components of my business cloud presence on the internet ?

Talk to the boy who has grown up at

Integrated business Telephony what does that mean ?

Comms for the homeworker

Firstly it comes with a set price per number you choose £5 pay as you go or £15 unlimited outbound calls.

Its an APP that is always awake on your devices and has a professional back office like no other.

No set up costs no activation costs.

If you want numbers for different countries that’s easy, you ring Italy on your Italian number then phone the UK on your UK no and text the US on your US no.

That’s what you call professional

If you integrate with your CRM then every call is recorded and allocated to the person you called.

Oh yeah

So if you manage a team you really know what’s going on !

Maltix is an official Partner of Circleloop

Wouldn’t the check out girl chat when a client is purchasing in store ?

So why haven’t you put CHAT in your website?

CHAT is inclusively priced on a PWA, flick the switch and you have CHAT

DID you know ?

Your checkout can have a virtual assistant 24 /7 !

You can have Video and Voice screen sharing ! WOW

You can hire live agents for £1.50 an hour !

You can have auto translations into dozens of languages !

You can have in chat payments in your store !

You can integrate chat directly into your shopping cart !

Wouldn’t the check out girl chat when a client is purchasing in store ?

Put live chat into the heart of your online business.

Apps are replacing websites why?

How to grow your business in a down turn using APP technology.

Because 55% of all websites are accessed through a phone.

Not a happy experience for most people, modern folk don’t mess around, they want it instantly on their phone, with an order now pay now mentality.

An APP is different, its designed to work on a mobile phone, its specifically designed to intermingle with all social media especially Facebook.

And the phone owner deliberately adds the APPS they want to their mobile phone

Why ?

Because their hairdresser has realised and had an APP built for them to book a haircut.

Because their garage has taken the care to build an APP and sent it to their clients to book a service or an MOT or free carwash with next petrol purchase promotion.

Because their Lawyer has digital contracts and can conclude business in seconds.

Because their local shop has connected their web store to their APP and the client can get a delivery.

Because the Driving instructor can manage his booking calendar and can convert happy newly passed clients into new clients via social media.

Because the Indian restaurant can SMS their clients through the APP to manage their order times.

Some common signs that your wage bill is out of control.

QR codes for property agents

Using a daily or weekly book keeper

High Accountancy fees

Printers in your offices

You employ a Techie

You have a server in your office

You visit your bank regularly

You allow email on employees PC

You employ a payroll person in your offices

You send bills in the post

You still use cheques

You use Bank POS machines

Streamlining your business for survival is no longer something for the future

Lets have a chat 07397901597 or 0035679914000

PWA APPS are replacing websites


A couple of FACTS

99% of website traffic goes to 1% of all the websites.

80% of Apps in the APP store never get downloaded

So why build an APP and put it in the APP store , that doesn’t make any sense does it ?

Especially when 60% of all traffic is now conducted directly through the mobile phone

Why not build an APP that’s 2020 generation that sits on your clients phone nestled alongside your clients SKY and Weather APP ?

Now you have invested in a bit of tech that is permanently ready and waiting to serve you client personally.

And it works without being connected to the internet.

Sounds better doesn’t it ?

Are you going out of business ? Lets not blame Covid 19

APP for your clients

They say we are experiencing the 4th industrial revolution and the velocity of disruption is hard to comprehend.

We say if your business systems are not connected directly to your customers mobile devices, you are almost certainly going to go out of business.

Today are talking about APPs….no not the handful that dominate the APP store ( FACT: 80% of APPS never get purchased )


Sorry we are shouting but there is a lot of noise out there.

Your APP connected to your online store,

Digital contracts.



Newsletter system

Accountancy system

Clients mobile telephone number social media.oh yeah that APP your APP the PWA

Have you past and present client emails ?

email hippo

Does that data work for you….does it make you money?

There is a logical flow for you to think about to connect your DATA to your income.

GDPR and compliance is step one Maltix recommends mail hippo an automated system and great value.

Step two is compiling your cleaned and compliant email list into a logical format ……… name, surname, email, address, etc etc

Step three import your data into a cloud based CRM and connect to a newsletter system

Now you are getting somewhere, now you are well on the way to controlling your future digital business.

Maltix has a free rolling 30 day programme on Google MEET to answer your questions and help you get started.

“If you do what you always do your going to get what you always got”