PWA APP production
Adopting change on the Smartphone for small business.
The dominance of smartphone business is accelerating.
Why millennial’s expect a lot more on their phone than a website.
The importance of A to Z business
Cheaper APP technology from Google .
PWA from Maltix
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Essential for customer service and the referral reward on social media.
Gold dust for small business survival and growth.
We refer to them as the tools of your trade
Understanding how the sales cycle has been smashed by the millennial Smartphone user is key to the adoption of the Progressive Web App.
Addressing immediacy in your business processes is fundamental to survival and growth post Covid
Serve customers from the safety of their own home and as a result, they’re driving revenue via their online channels.
A new website and APP all in one go !
Inclusive logic for the Smartphone user
By Zoe Perl • 01/15/2021 appointedd blog
Appointedd is working with some of the world’s best retailers.
We have seen first hand the impact that changing behaviours and shopping preferences have had since the world went into lockdown.
Half of your retail customers will never return to pre-pandemic shopping habits and as a result, we’ve closely collaborated with high-street and e-com retailers, ensuring they adapt (fast) to meet their consumers online.
Appointedd’s virtual and online services are now used by three times as many retailers than at the start of 2020.
Virtual masterclasses and virtual events are taking the retail world by storm – since introducing a virtual offering powered by Appointedd.
luxury make-up retailer SpaceNK experienced a 360% increase in online enquiry.
Appointedd also powered virtual events with celebrity appearances that attracted more than 5000 retail customers
And saw another retail client introduce virtual events which sold out four weeks in advance.
As a retailer weathering 2021, here’s how (and why) you can make the most of virtual.
Appointedd powers online booking for Mamas & Papas and in the last year, we’ve helped them pivot from purely in-store experiences and events to 100% virtual.
Mamas & Papas Retail Director, Marcus Appleton led his team through the transition at the beginning of the first UK lockdown:
“Having worked with Appointedd for two years, we knew that the Personal Shopping service they support is an absolute revenue driver for every single store. We knew we needed to enhance that revenue through our online channels, but we were delighted when our first virtual group event sold out in 15 minutes.”
To hear more from Marcus, and how Mamas & Papas enhanced their in-store revenue via online channels, register for our webinar below:
By drawing inspiration from real life and our retail clients, Appointedd has created a frictionless booking flow for both the customer and the business. Our retail widget:
Appointedd also partners with other retail tech providers, and together, we’re taking virtual experiences to the next level!
SpaceNK’s CRM and Loyalty Manager, Hannah Templeman pivoted in-store services to not only meet local Covid-19 restrictions (stores closures) but to continue serving customers virtually:
“Appointedd’s retail widget has helped us to be flexible and to offer meaningful engagement with our customers.”
Covid-19 has been one of the most disruptive events to impact the retail industry.
Not only have brick-and-mortar stores been forced to close, retail and wholesale staff were the worst hit in terms of furlough – claiming £3.3bn for 1.6m workers.
The retailers who’ve introduced virtual services via Appointedd have given their staff a job to do:
Serve customers from the safety of their own home and as a result, they’re driving revenue via their online channels.
One of our retail clients has seen a 92% surge in orders since using Appointedd’s online booking tools and is hiring 300 people to cope with the demand!
Whether your staff are working from home, your head office, or from a closed store, Appointedd empowers your staff to connect with your customers virtually.
From wherever they are and especially the Smartphone through a PWA
We’ve seen many different operational layouts as to how retailers are running their virtual appointments – whether it’s virtual personal shopping experiences, virtual make-up masterclasses, virtual showroom tours, or virtual VIP events – we’re happy to share more recommendations on this and how you can maximise return from your virtual services.
Having been here before, we know that it’s not the strongest that survives, it’s those most adaptable to change.
Appointedd is delighted to be working with some of the world’s best retailers to help them make the most of virtual services – we’d love to help you too!
Appointedd can help you kick off your virtual offering which includes:
For more information, book a call with one of our team here.
Appointedd is already included in the PWA hosting package
As we close out the first month to what looks like will be another challenging year for the retail industry.
Here is a Blog from a Maltix APP in APP .
An APP that sits on your new PWA included in the Maltix hosting package.
Go-instore is a 4th party application in association with Appointedd
We are reviewing how we can encourage and enable retail businesses to level up their offerings and enhance customer experiences.
Appointedd’s own Leah Hutcheon sat down (virtually of course) with the Retail Director for Mamas & Papas, Marcus Appleton and Go-Instore’s Global Vice President of Sales & Marketing, Roger Sowerbutts, to discuss the changing landscape of retail and what opportunities are available.
So let’s review some of the key points discussed.
Necessity has definitely been established, we’re nearly a year into a pandemic with fluctuating levels of restrictions – locally and globally.
Flexible digital solutions are stepping up to the plate.
Go-Instore found client usage of their virtual retail experience service grew dramatically following lock-down measures.
With a modest number of 15-20 sales associates per brand using the service for their customers pre-lockdown growing to an excess of 2500 per brand.
It’s evident that your retail business needs to be ready to adapt.
There’s also the impact on consumer behaviour to consider.
At Appointedd it’s our business to understand changes in consumer habits in order for us to deliver our scheduling and engagement solutions effectively.
We recently posted about a survey we conducted to establish consumer perception on in-store shopping habits.
As of December 2020, a staggering 46.7% of shoppers are unlikely to return to their previous levels of in-store shopping.
In light of this, are you going to create and deliver the same shopping experience for your customer?
It’s clear that there is an absolute need for virtual services and experiences for retail businesses.
Pandemic and the continuing ripple effect this will have on the retail industry.
But appointment booking and virtual retail experiences aren’t brand new concepts, in fact Appointedd celebrated its 10th birthday this month!
This milestone is absolutely testament to the need for, and longevity of virtual and digital solutions.
Where there’s a will there’s a way.
Supply and demand.
Whatever you want to call it, when your customer has a need to fulfil, you have an opportunity to deliver and grow.
Mamas & Papas, a client of both Appointedd and Go-Instore, is a great example of this.
Having integrated virtual solutions prior to lockdown, Marcus Appleton acknowledges the opportunities that are there for retailers to “embrace digital engagement from a brand perspective, customer experience perspective focusing on operational and commercial”.
How can you level up your retail experiences?
All of the above and more can be utilised by retail businesses to develop and establish a valuable customer experience outside of bricks and mortar stores.
Take it to the customer and deliver experience, information, transaction and support.
As a result of retailers taking advantage of the opportunities available we are seeing some incredible growth and really positive results for the industry.
On top of the pure demand for such services we are seeing increased conversion rates.
For example Mamas & Papas have been seeing conversion rates of 45-50% on their virtual appointment services with additional revenue gained through other services offered via their Appointedd retail widget.
At Appointedd we’ve had positive results from a number of clients, with one furniture retailer seeing a 92% surge in orders, subsequently allowing them to also expand their team and recruit 300 team members to meet demand.
Levelling up your retail experiences is no longer an optional upgrade for your business.
In order to future-proof your business for 2021 and beyond, they are essential.
Whereas we’ve previously seen a disparity between bricks and mortar and online offerings, services provided by businesses like Appointedd and Go-Instore can help to close that gap and deliver a seamless omni-channel experience for both the business and the customer.
This is an opportunity for you to deliver your service and engage meaningfully with your customers across all channels.
The high street isn’t dead, it just needs a software update.Level up your virtual retail
Have you thought about the benefits of happy customers on their Smartphone?
Register for future Flash sale DEALS with Maltix
Own and operate a fantastic Progressive Web APP for less
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Maltix recommends Revolut Business UK and Malta
Revolut Business Priority customer service link below
Not familiar with them?
A QR code is a square-shaped bar code that prompts your customer to an action when they scan it with their phone’s camera.
In your case, it’ll take them to instantly settle up their bill.
Just remember that QR codes are only available on mobile with Merchant Accounts.
Streamline in-person payments with QR codes created straight from your Revolut Business APP.
No need to invest in another piece of kit to cart around!
No more cash or cards in terminals – your customers can make socially-distanced payments
Once you’ve generated the code, show it to your customer for them to scan with their phone.
1. Using your Revolut Business mobile app, create a Payment Request and select QR Code
2. Choose the currency, the amount and a description
3. Display the QR code for your customer to scan
4. They can settle up easily with Apple Pay, Visa, Mastercard, or Revolut
Available to Maltese business for the first time 18th February 2021
Embarking on the journey of a PWA is a determined choice to do business on the Smartphone.
Over 60% of business is now done on the Smartphone.
A decision to specifically address the needs of the Smartphone user is a very smart move
Your PWA functions brilliantly with integral 3rd party APP’s
Here are some examples.
Smart forms that integrate with a CRM
Smart click to call APP telephony that integrates with a CRM
Digital contract and signature APP
Voucher and Coupon redemption APP
SMS APP
CHAT APP
Appointment and booking APP with banking integration
Here are some examples.
Limitless free Push notifications
Loyalty Card
Member log in
Membership and subscriptions
E-commerce / WordPress integration
User feed back and vote building
Website wrapper
One stop social account integration
Countdown
Analytics
Negotiating and adding all this functionality is no joke and individually relatively expensive.
Luckily Maltix and partners have done that for you.
It used to be just email but the world has dramatically changed very quickly because of the needs of the Smartphone user.
Email, CHAT, Smart form responses, Telephone call recordings, Social media communication, User feedback, Digital signatures, Countdown responses, Vote responses, Digital documents, QR responses, PWA responses, Loyalty cards, E-commerce discount vouchers or coupons, Membership subscriptions, Delegate updates, Diary bookings, Phone text, Booking management, Push notification response, Newsletter responses, Payments, Third party correspondence, SMS responses, RSVP, Brochure responses and probably more besides !
GDPR was always going to put the fear of God into most small businesses owners
“What if this and what if that”
You have the right information on your website by now surely ?
Stop worrying about it, its done.
The client volunteers their data and you must manage that data securely.
Not only that.
The client expects you to use their data in the systems you use for A to Z business on their Smartphone.
Their is an assumption you have collated all previous correspondence in their business transactions with you.
And at any time, the client can resume that previous correspondence, even if it’s on a different platform!
It’s all under secure control and Maltix is here to advise you for FREE.