How about : Enter this free £5000 holiday for two: SCAN HERE
But would you scan if it was just a picture and QR ? I doubt
QR without copy doth butter no parsnips as they say.
Adding the copy to a face is even more human isn’t it?
Hello my name is Kalinga
Imagine Kalinga giving you a run down of the holiday competition and after 20 seconds she asks you to CLICK HERE and fill in your details, I would wouldn’t you?
Kelinga is a professional ACTRESS avatar and she utters the words she is given in 80 accents and languages, her name could be Annabelle, whatever you choose.
Are you getting the picture?
QR is just a window and can be connected to a myriad of phone tech components.
Kelinga would be on the video platform connected to a “CLICK HERE” Smart Form Page
QR landing platforms
Dynamic QR is a subscription service from Maltix why is that ?
Much like a website, you own the QR URL and it is connected to landing pages built for the smartphone (Obvious really, you scan on a phone not a PC)
This means that all the components that connect to create a QR solution can be changed AFTER print.
So the look and feel of the QR can change as well, along with the call to action.
The landing page can also be changed after print and what it connects to and anything within it.
Smart Form Pages and their monetisation can be changed within the subscription service as well.
Connection to a CRM and all the training is also a subscription service.
Fast track My Most Trusted trainer and relationship builder extraordinaire.
Michelle Scott
You can feel experience in a conversation can’t you?
Michelle imparts infectious enthusiasm partnered with absolute belief that business on the smartphone has moved into a completely new era.
One of four kids growing up in South Africa her father worked in a goldmine and her mother had 32 boys aged 6 to 18 in her house at a large children’s home, she ran it with an iron fist.
Michelle’s inherent feistiness inherited from her mother, and the considered thought process of her father are admirable traits.
After schooling Michelle studied fashion design, and quickly realised she enjoyed the process side and the psychological side of people in business.
Feeling her need to grow and discover people in life she’s she switched jobs including spells as a switchboard operator and a bartender in a nightclub.
But it wasn’t until she started to be involved in the Florist industry and working closely with senior management she began to realise importance of relationship management.
It’s core to her thinking process core to her career growth and one particular woman poured emotional problems into her work which again helped her to learn how to work with senior management in other industries, including estate agents and landscaping.
So, with this experience and core confidence she reveled the interview process, and it took her exactly where she wanted to be, the rewards were good
The only thing that didn’t really work out was a short space of time working in a hotel, but apart from that she’s forged a career with huge administration skills, interpersonal skills and above all relationship building skills.
Getting married and moving to the coast.
Michelle loves Mossel Bay near the Klein Brak river bordering the Garden Route National park, a beautiful part of the world, she loves watching the whales in the mornings.
Earlier in the year she bumped into Scott Cundill of My Most Trusted and she just knew instinctively this was her vocation, she would say that My Most Trusted {MMT} has changed her life.
TRAIN THE TRAINER
It’s a big role on the fast track training program and Michelle is fastidious.
The benefits
Michelle’s clients are looking to reduce their marketing costs and increasingly they are focusing on return on marketing investment. She is moving ahead of the trend for quality relationship building and warm lead generation.
Although my most trusted is a simple to operate proven system for creating warm leads, it requires time training yourself, her clients haven’t got the time and they want to quickly implement MMT succinctly and precisely.
She confidently exclaims that any business can generate 1500 warm leads a year PER LinkedIn account without a hint of selling.
Her fast track training program instills the habit of use.
Her quickly delivered training guarantees anybody using the My Most Trusted platform will absolutely fly.
Maltix Partner
Intrinsic to her belief that the smartphone has become the number one business tool, she’s also smart enough to see the adoption of small business problem solving using Dynamic QR landing pages.
Implementing professional in situ QR solutions has been a rapid learning curve for her and she’s very excited about getting these solutions into her business community.
Her leading question is “What keeps you up at night ?” we have a solution.
An introduction from our main sponsor Scott Cundill and how to redeem your £50 discount for future training.
An overview of the importance of new holistic solutions from William Nicholls Founder of Maltix.
The dramatic reasons from Google that explain why Estate Agents need to take a more holistic approach with the post 1980 generation on their smartphones.
Why these two types of dynamic QR landing pages make the website link redundant.
And why its so important to copy the majority of prospects on their smartphone by Scanning. If you are in the habit of scanning it opens up a whole new world in just one second.
Barbers geo code QRProperty of the week
Why two sided business cards are a great way to start.
Smart business reverse
Why outsourced dynamic QR needs a service agreementfor business cards, posters, flyers and for sale boards.
How to redeem your £50 discount:
How super fast Dynamic QR works on social media.
Connecting valuation tools, direct agent appointments and mortgage calculators to Dynamic QR landing pages for optimum speed and clarity on the smartphone.
An explanation of professional video from a global expert Daniel Brauer.
How to make professional property video on your Agents phone in the field for £14 per month.
How to seriously ramp up the quality of QR connected video presentations with property walk through Actor Avatars.
William finishing the EVENT off with future information share on property videos produced, live reporting systems, geo code reporting, moving the same QR concept into flyers and posters, social media monitoring and lots of shared advice on the art of QR placement through a secure shared environment called SLACK.
It’s obviously going to get a lot lot worse, inflation is brutal and the cost of money puts us all at real risk.
What can you do? You haven’t the time for two jobs, you dont want to work unsocial hours and dealing with another boss is out of the question plus travel is far too expensive.
WFH
WFH
Working From Home is very tempting, you pay for your internet anyway, you have a phone and a PC, a quiet work space.
Connect that to a relentless stream of people coming to you for small print design jobs.
This gives you all the potential for small projects to become very big projects with exceptional revenue.
We dont think there is anything even remotely similar to this opportunity in the marketplace. If there is we would love to hear about it.
The time to invest in your future career happiness is now.
work from home
How about you invest in yourself for real change in a completely unique WFH business model with quite holistic aspirations!
An ongoing training and support platform sharing years of experience and knowledge:
Look at the Maltix Licence opportunity, choose you hours and your own leads.
Create a strategy that works for you and you family.
Estimated earning potential £5 to £50k, it depends on the effort you put into your leads and your application of the ongoing training you receive.
You work with a 100% open and transparent platform shared with other Licensees.
Interact securely with experienced Maltix production partners.
Use an optional APP based dedicated UK telephone number.
Use a professional Maltix email system and advanced CHAT platform for incoming leads.
A similar platform to manage your clients and Maltix production for your clients.
A Client management system that keeps you super organised and efficient.
Connected to a modern accounts package to keep you on track.
A world leading lead generation platform and a cutting edge Maltix EVENTS platform within Linkedin targeting specific areas of business.
Imagine small business and Jo public relentlessly asking you for help with their print needs but with a very very modern twist.
Recognising the importance of F&B in the Middle East market, Marriott International is doubling down on its food and beverage focus. In the UAE, the US hotel giant has launched its More Cravings app, which promises to showcase the UAE’s “biggest culinary offering ”
Marriott’s hotel portfolio in the UAE includes around 70 hotels and more than 300 restaurants and bars. The app includes details of offers at all of these.
Caterer Middle East caught up with Robert Juntke, the vice president of F&B, design and development, EMEA for Marriott. He said: “More Cravings by Marriott Bonvoy was born out of the need to position our restaurant portfolio in the increasingly competitive market space and make restaurants available to anyone at the click of a button.
Fabulous to see Hotel groups waking up to the power of an APP within their Hotel and within the Geo code area they arrange to deliver to.
In reverence to the hard work the Marriot has put into their services
Maltix has created a holistic Hotel solution based on subscription flyer information so that Guests can scan directly to the services they require during their stay.
This is a fully outsourced bespoke solution for Hotels on fixed price investments.
Scan room service. Click SELECT and ORDER. Click on the food offering Pizza maybe ! Look at the DEMO Progressive Web APP (PWA) take over the order and payment service.
They cost a fortune and it’s difficult to see a return on investment.
Des Woodley a problem solved
Des Woodley in conversation with Tam Duran on the Newswire August 2021
My brothers and I have a successful real estate company in Utah specializing in up market and bespoke properties.
In response to increasing queries for property video, we allocated quite a large budget within our 2019 financial plans.
And at first sight we were extremely pleased with the quality of our videos and even got mentions from other Agents.
We chose to host our Videos on You tube expecting great viewing figures, but I can tell you we initially had less than 10 views on a Video that cost $5000, the math just didn’t add up.
The clients were not happy either, ultimately these kind of investments are recouped from the sale.
We found this quite enlightening, after all prospective clients had asked to see videos but apparently they were not opening them up or reacting in any way!
We felt really up against a wall and something told us to be careful with future video investments.
Last fall Brian , my brother, got a call from a Company off linked in who posted articles about the very same problem, so I took the call.
Maybe it was just the fact that the problem had been rattling around in my head, but the basic question I had not asked my self came to light.
Who are we targeting to view our videos ?
How much of our business was switching to the Smartphone ?
How are we ensuring the Smartphone users are happy with the video delivery.
Looking back on it now, it appeared differently, but we took stock and made changes immediately.
Our property videos have poor viewing figures.
Our first decision was to reverse our scepticism about the use of Video.
Our second decision was to use Smart QR in all our paper and online brochures and engage the subscription services of a professional QR provider.
We are getting to the point now that our QR investment is less than $100 per property.
This new kind of QR has a tracking system, so we can manage our campaigns exactly to see the scan response.
We know which operating system scanned the QR and from which state and Country !
We also listened to advice and added our Google tracking ID to the system.
In combination we could actually quantify our KPI’s for the first time alongside You tube.
Every property on our books now has a video attached to a QR landing page like this one.
We take care with our brochures thinking about QR to central booking system and our V cards.
We even put QR on every property photograph in our downtown stores and are now adding QR to local press listings.
And thats a huge problem for management that’s generally too young to make good judgment on future proofing their business.
Consumers aged 20 to 45 The Millennials.
New rules:
“They trust advocacy on social media, explore their wants on a website, but buy and engage on an APP”
And thats the problem, most Estate Agents think that using the website and the telephone is satisfying their customers needs ……………….it cannot !
Executives must shift their approach to ” identifying high-value cross-touchpoint tasks – and then design those touchpoints to support those tasks…”
“Brands must focus on optimising the journey, not each individual touchpoints”
Think A to Z business, think APP in APP solutions.
All the touchpoints related to the detail, e. g, financial documents, bank statements, mortgage quotes and their decision should be chronologically incremental.
And evenly spaced in the time frame.
Say 10 weeks to sale, then 10 bitesize increments is good.
Perfect for the logic of Progressive Web APP.
Perfect for the two way communication methodology of a Progressive Web APP.
The Millennial is heavily into the one stop smartphone shop.
In both vehicle lending and mortgage lending, the moments of opportunity occur much earlier in the process than they used to.
By the time the savvy Millennial are in contact with an Estate Agent they are much closer to fulfilment than most Agents realise.
It can be said, that the Estate Agents role is completely changing and the variable costs of the traditional model are changing obsequiously and inexplicably.
Changing enough to affect Fixed cost models as well!
“Every loan purchase is a journey for the borrower”
It’s critical to map that journey and understand when the moments of opportunity occur.
Then your financial institution can open timely dialogue about product choices.
Understand you percentages:
Over 80% of the completion journey focuses on the geographical area to purchase and physically looking at the property.
The Millennials put huge trust on quality videos, they have a brilliant skill set of spatial awareness, absent in the pre Smartphone generation.
A property without a top quality video is tantamount to neglect as far as the Smartphone generation are concerned.
Meeting with an estate agent is easily abandoned when they have access to video.
And the preferred method is looking up that pro-video via QR code
The clues of A to Z needs of the Millennial are already obvious, they already and painfully have a disjointed 65% internet journey with plenty of reasons to abandon the process.
Ask your team to conduct all their business on a Smartphone for a month, ban big screens and PC’s
Then you will begin to see the problems you are presiding over inside your business.
Why the Millennials would never buy a contract like this today.
Tam Duran trend adviser and coach on the new digital high street.
Tam Duran ( a towering influence on digital migration for small business )
Maybe I’m an opportunist, perhaps it was luck.
My visions and dreams manifested in just one day.
I was back packing in south Africa 20 years ago and stayed at a timeshare reserve in Kruger park, on a cheap travel deal.
The restaurant was awful and the beer limited, but nonetheless, after a gruelling 18 holes on the golf course I was ready to drink and sleep.
I wasn’t playing, I was picking up stray balls for a pittance.
The guy I was working with that day came from the township, he told me he was so poor they couldn’t afford the mortar between the blocks in his house.
I though he was joking, but one day I saw him carrying bags of carrots from the mall to peoples cars for one rand ( 50 c in those days )
When I visited a couple of days later, I had to step over the electrical cables in the mud that supplied their intermittent electricity.
But he was sharp, he listened and he listened and smiled a lot.
He shared with me that the South Efrican Eccent people with the beards were unhappy with their timeshare at the park.
He said it was a secret, and I had to listen, so I did.
After a whole day of banter, it emerged that the timeshare contracts that the wealthy folk from Johannesburg had signed up to were onerous.
He had taken a crumpled contract from a bin after a heated and angry debate from the sales office which was next to the clubhouse.
Truthfully, he couldn’t read it, but he knew the big guy on the golf course that day was super angry, and he was a lawyer !
I listened and I read, I read it so many times, oh my word.
But buried in the contract was an interminable termination date, in fact it was in perpetuity, which means no end date. I had to look that up!
In addition, on a page un associated with the the contract page, the owners of the park can legitimately add 6% every year to the ‘maintenance charges’ of the property.
At school, I learned about compound interest, my master, Mr Harding, kept on and on about the importance of the rules of compound interest.
It just pieced together in my mind, this contract was designed to collect compound interest forever !
That’s why the Lawyer guy was ready to commit murder, he hadn’t read the contract but instead became obsessed with the dream property on the Golf course.
After extensive negotiations with the Developer, I explained that the value of contracts was in the change of the contract.
It took 3 years to talk to nearly every contract owner, usually in the bar area on the complex.
We charged more than the original value contract, by and large , the additional benefits in the contract outweighed the extra investment.
How I sold £5 million worth of new contracts in a bar !
In conversation with the “wired magazine” Tam Duran talked ‘off piste ‘ about the savviness of the Millennial generation using the smartphone as their life tool.
He has identified a massive shift into the trust of strangers on social media.
He claims that it would be infinitely more difficult to sell a contract like this in the first place.
The first sniff of an problem would be shared and re-shared, or as Tam highlights, made more searchable and more searchable.
Why business has to be developed on the technology that the millennial yearns.
Tam Duran spoke of generational digital divide and the consequences that invoke digital inequality.
Put another way, the Millennial’s have developed an in-built ability to rapidly close any knowledge gap.
They are comfortably self sufficient leading their lives on the internet.
Millennials actively dismiss tech platforms in less than a second.
And they actively and rapidly dismiss tech platforms that fail to deliver their considerable needs in a blink of an eye.
The vast majority of Websites are included in that dismissal.
The DO and DELETE culture of APP usage with the Millennial
The Millennial crave for the simplicity and responsiveness of an APP
An not just any APP, they hate downloading APP’s that impinge on their precious Smartphone memory.
They also search and work on the APP that can be shared on their social media.
And they know that if its an APP from the APP store they probably cannot do that.
It feels like a fabulous opportunity for small business with vision because the production and hosting costs of this new technology are so dramatically lowered.
Gen-z-
And before too long the GEN Z generation spending power will impact the digital high street in many shattering ways.
Look out business people, adopt or die.
Tam Duran trend adviser and coach in the new digital high street
Tam Duran a Maltix board member and support partner.
Memorise by seeing pictures and are less distracted by noise. Often have trouble remembering and are bored by long verbal ‘instructions because their mind may wander. They are interested by how the program looks.
V Visual
People who are visual often stand or sit with their heads and/or bodies erect, with their eyes up. They will be breathing from the top of their lungs. They often sit forward in their chair and tend to be organized, neat, well-groomed and orderly. They memorise by seeing pictures, and are less distracted by noise. They often have trouble remembering verbal instructions because their minds tend to wander. A visual person will be interested in how your program LOOKS. Appearances are important to them.
See
Look
View
Appear
Show
Dawn
Reveal
Envision
Illuminate
Imagine
Clear
Foggy
Focused
Hazy
Crystal
picture
Auditory
Typically are easily distracted by noise. They can repeat things back to you easily & learn by listening. They like music and like to talk on the phone. Tone of voice and the words used can be important.
A Auditory
People who are auditory will move their eyes sideways (remember Richard Nixon?). They breathe from the middle of their chest. They typically talk to themselves, and are easily distracted by noise. (some even move their lips when they talk to themselves.) They can repeat things back to you easily, they learn by listening, and usually like music and talking on the phone. They memorise by steps, procedures, and sequences (sequentially). The auditory person likes to be TOLD how they’re doing, and responds to a certain tone of voice or set of words. They will be interested in what you have to say about your program.
Hear
Listen
Sound(s)
Make music
Harmonize
Tune in/out
Be all ears
Rings a bell
Silence
Be heard
Resonate
Deaf
Mellifluous
Dissonance
Question
Unhearing
Kinaesthetic
Often they talk slowly and breathy. They respond to physical rewards & touching. They memorise by doing or walking through something. They will be interested in a program that feels right or gives them a gut feeling.
K Kinaesthetic
People who are kinaesthetic will typically be breathing from the bottom of their lungs, so you’ll see their stomach go in and out when they breathe. They often move and talk verrry slooowly. They respond to physical rewards, and touching. They also stand closer to people than a visual person. They memorise by doing or walking through something. They will be interested in your program if it “feels right”.
Feel
Touch
Grasp
Get hold of
Slip through
Catch on
Tap into
Make contact
Throw out
Turn around
Hard
Unfeeling
Concrete
scrape
get a handle
solid
AD Auditory Digital
They spend a fair amount of time talking to themselves. They memorize by steps, procedures, sequences. They will want to know the program makes sense. They can also sometimes exhibit characteristics of other rep systems.
Auditory Digital (self talk, or labelling system)
This person will spend a fair amount of time talking to themselves. They will want to know if your program “makes sense”. The auditory digital person can exhibit characteristics of the other major representational systems.
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