A conversation with William Nicholls MD Maltix App and QR brochure company.
What Is the National Association of the Deaf? The NAD is a non-profit organization that works to protect and promote the civil, human, and linguistic rights of deaf and hard of hearing people.
Over 400 members.
The charity wants to update their brochure, a perfect time to introduce automation, particularly banking, subscription and education.
They regularly host lectures, seminars, exhibitions and courses alongside social and fund raising work.
Automating a charity to control administration costs.
As a non profit organisation they are open minded, and like the idea of switching from a static website to a dynamic APP, well suited to their Smartphone subscribers.
Firstly, the brochure can be designed to directly connect to the Smartphone using smart QR codes.
It’s important not to duplicate future printing costs, this can be achieved with new generation Smart QR.
Will Nicholls impressed:
Want to change an infomercial, an educational video, subscription charges after print ?
No problem, all changes made are part of the service !
Maltix build or create every aspect of the choices available on the self help link below.
Secondly the NAD want to place QR with a call to action within their building and on social media.
Example of a call to action
That’s a two-pronged attack says Will Nicholls.
Firstly strategically framed and branded QR can connect from within the building.
( Advice on QR size and positioning part of the service )
Secondly, connecting QR to their new Charity APP enables their subscribers and family to distribute directly within their Social media channels.
“That couldn’t happen with old APPS, they have to be downloaded from the APP store”
Websites are not suited to social media distribution.
All has changed with the Maltix Progressive Web APP (PWA)
In a Committee meeting all the options of what can be achieved were listed.
In fact, Maltix Partners use a smart form page as an aid in consultation, William was more than happy to share.
A little knowledge is everything, let your imagination explore the possibilities.
So many ideas!
Take a look!
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