PWA APP production
An unrecorded live ZOOM EVENT:
Learn the difference between old APP and the new APP technology for small business.
Why a Progressive Web APP is such good value to build and host.
How to leap frog your competition and launch headlong into the new Smartphone generation.
And discover why every small business needs a PWA as we escape furlough for future survival and growth .
Detailed Mind map for every attendant !
Things are looking up.
Mobile usage has increased by over 70% since before the pandemic, and people have come to expect a mobile-first way to engage with the businesses around them.
The weather is getting warmer, and we’re starting to see the light at the end of the (very long) COVID tunnel.
That’s why at Maltix, we are offering a very special, limited deal to help you power up your business as we get through the pandemic, and beyond:
For the next 72 hours only, we create the perfect delivery APP for your restaurant.
Onboard today, book a 30 minute chat below.
Delivery companies such as BOLT, UBER EATS etc charge 20 to 30% ( OUCH )
For £199 Maltix will create the perfect delivery APP and you only pay 2.9% for each transaction.
Includes Apple Pay to your bank.
Limitless inventory.
Order process function.
Driver notification.
Digital loyalty card.
GEO fencing delivery area.
And more !
An APP that acts as a tool for customer engagement and conversion…..Powerful indeed.
An APP that’s accessible via a single click – no APP stores required.
An APP that can be accessed simply by scanning a QR code.
Just as a reminder, here are some of the features you’ll get in your Restaurant delivery APP
So act fast to take advantage of this deal!
£199 PWA APP build deal.
Up and running in days.
Did you know that increasing customer retention by just 5% may boost your profits by 25% to 95%?
With our loyalty card feature, you can improve your return on investment and keep your customers satisfied long-term.
Redeemed on an authorised mobile phone or tablet in house or online.
Websites are predominantly built for research.
APP’s are built for sharing and two way comm’s
“Never the twain shall meet”
Smartphone users are demanding new experiences that a website was never designed to fulfill.
APP in APP especially
Maltix is showcasing the all new Progressive Web APP or PWA.
A PWA is very light on its feet, and doesn’t clog up Smartphone memory.
Super fast and actually works offline in tunnels or with poor reception.
A PWA gives the manager exciting two way options to engage a Smartphone user.
The PWA “APP in APP hosting ” is the secret to explosive growth for small business.
And distributes on its own merits through social media. Some industry specific examples
Perfect for small business promotions & ideas that focus on customer satisfaction.
And advanced business management, e.g filling quiet slots, sales, promotions, deals etc
A PWA enables your business distribution via social media.
Happy clients refer off their phone to their friends and their friends friends.
No APP store required !
Your PWA has wings , we say it’s as infectious as laughter !
Customer service is key to the sales cycle.
The new Progressive Web APP enables the Smartphone referral on social media.
A PWA has the ability to dramatically reduce expenditure on SEO and marketing.
Social media is the natural distribution ledger for a PWA.
The expectations of the Millennial and Z Gen Smartphone user.
They will control market share by 75% within 5 years.
And demand immediacy and succinct continuity with a focus on A to Z business on one device.
A PWA appears as a website on a PC and an APP on a Smartphone.
It doesn’t have to be downloaded and works offline.
“touch it and you’ve got it technology”
Packed full of communication technology that’s expected by the Smartphone user.
Your existing website can stay as is.
The PWA runs off your website URL and automatically snaps into action on a Smartphone.
Maltix joins up the dots for your new PWA.
An interesting idiom but a difficult nut to crack especially when it comes to marketing your small business.
Hands up anybody who is content with their internet marketing ?
No such thing is there ?
One of the never ending stream of people who claim they are internet marketing experts ?
Social media experts ?
SEO professionals ?
Pay per click providers ?
That old chestnut eh?
The old adage that “50% of all marketing is wasted, but the trouble is you never know which 50 %” is as true now as it was before the internet came along.
To do that, do we agree that marketing you business is connected to the sales cycle?
A bit like this:
Generating leads to prospects to sales that become customers.
Sounds OK?
This graphic is much more realistic using the internet these days.
That the sales cycle reversed
The arrow through the middle is actually a human being !
A well established brand has an unassailable head-start compared to a small business.
So you would think, but thats not true.
Googles invention of the PWA has changed everything.
If you like a RANT click here, but come back
The millennial’s and GEN Z’s are changing the rules.
And are set to control 75 % of all Smartphone business within the next 60 months.
They kind of do things backwards.
The millennial very often starts with advocacy, the bit we used to call the referral !
They prefer to use strangers views on social media as a start point.
They like to prospect themselves and use websites for research only.
Fulfillment from their research recommended by social media.
The opportunity to become an advocate on their own social media channels.
A willingness to conduct all their needs on the Smartphone only.
Immediacy in all contact.
A sense that they are valued.
Receiving deals and promotions via notifications that are shareable.
Promotions and deals that are redeemable on their smartphone!
SMS relevant to their needs.
Simple and familiar navigation styles on their smartphone.
APP’s that work without downloading, “touch it and you’ve got it technology“
And an APP that shares on social media with a simple link.
A logical procedure to follow.
A process to conduct A to Z business.
The ability to use trusted linked APP’s to conduct business flow. ( APP in APP )
Examples are chat rooms, document signing, appointments or bookings or necessary 3rd party platforms, e-Commerce
They build trust with the supplier knowing where they left off in conversation irrespective of the platform they last spoke on.
Any small business can probably write every touch point from somebody walking into their store to purchasing a tin of paint, for example.
Or prospecting to purchase a house or new office furniture.
Think of a typical flow for your product or services
TO do: Write down some touch points.
Push relevant information with in APP tools.
The advice, the care, the due diligence, the questions, the answers
A feeling of care and service.
Bespoke and relevant notifications and SMS
Immediate CHAT response.
To discuss a completely different approach to marketing your business or organisation.
A focus that includes your website but simultaneously enables a shareable APP for your clients Smartphone.
Book a slot today!
A live discussion on the expectations of the smartphone user when conducting business.
Discussion over 6 on the call. thank you
This is an example of an APP in APP hosted solution.
Featuring a business APP called a Progressive Web APP
Connected to quality APP’s via the Maltix hosting package.
Plus the additional connection of an external CRM APP.
Commission a business APP called a Progressive Web APP
Connect all incoming and outgoing data to a CRM
Connect a booking APP solution from Appointedd
Client brief:
We are a coach to destination management company, looking to manage our coach pick ups and coach destinations from ferry terminals, rail and coach stations and airports throughout Europe and the UK.
We are taking advantage of the shut down to revamp, automate and streamline our business.
The APP has to be accessible for REP’s in the field on their Smartphone.
It has to be a simple calendar booking system
We need to allocate the coach company and the driver for their day to their destinations.
The allocation has to automatically confirm the destination and coach driver via SMS
Estimated time of arrival, number of people on the coach.
Cancellations and severe delays.
Automatically inform the head office of the Coach company via email.
And inform the head office of the destination company via email.
Allocate all the information to a CRM.
Collect coach clients voluntary data for future newsletter deals and promotions through a single QR code.
Allocate all the information to a CRM.
If you have a problem that you think could be solved with a PWA please onboard below.
Digital onboarding improves productivity by 54% studies show
With the movement of many companies towards faster, more effective digital solutions, it’s no wonder digital onboarding is changing the way we integrate new employees.
We wish we had used Capsule years ago as we’d be much better off now.
The cost is pretty small but the return we get is around 10 to 15 times bigger.
I first heard about CircleLoop a few years ago at a marketing event and was immediately intrigued.
The service is absolutely excellent – great call quality, reliability and pricing.
However, the thing that impresses me the most is the continual improvements. CircleLoop constantly adds thoughtful features and incremental improvements which really show that they care about the service and its users.
Quite probably the best VoIP service available.
The whole experience from first contact to getting our numbers ported has been refreshingly different. Every phone call for help was met by knowledgeable, friendly support.
In particular the assistance from Sarah and Zac with the number porting was exceptional.
In use the system is different from a standard telephony paradigm but works well. Quality is good and the features serve our needs well.
I’m a VA with a building client base and I manage to set up and remove numbers easily using the Windows or iPhone App but I had a technical issue when setting up voicemail for a new number. With any other IT or Service company, you are never able to speak to the same person, if you get to speak to anyone at all.
Circleloop customer service is definitely 5 stars worthy, lovely people and they stick with you until they solve the issue. Quick answers and quick resolutions.
I wish everyone treated their customers like a good mate who they’re keen to help! They all sound so happy to do their jobs!
I’ve been a Circle Loop user for over a year now and I’ve seen it grow from a straightforward call solution into something much greater.
Using CL has enabled me to manage my calls through one easy to use streamlined interface. I’m excited to see what new features the app gains next.
Pros
As a contractor, I’m often in a situation where its important to share my number with clients.
By using Circle Loop I can keep my primary phone number private whilst sharing my CL number with clients.
As my company grows with different departments (Development, UX, etc)
I can make new hires and allow them to use their private phone and install Circle Loop on their device.
This allows them to keep a device they are familiar with and remove the need to use a separate company phone.
Cons
At the moment, there are few negatives for me.
Circle Loop is competitively priced, has great customer support and a development team that is engaged with providing regular updates.
Appointedd helped us immensely in navigating our way through the lockdown. We deliver performing arts clubs to 30+ schools so when they all closed we had to pivot our services online as quickly as possible.
After searching through many options we found Appointedd who’s structure seemed best suited to ours and with the help of some great support from Megan and others on the team we were up and running online within ONE WEEK.
Whenever I’ve had a technical query the team has responded within minutes.
We were able to deliver online clubs that our pupils loved throughout lockdown and are continuing to do so now for many who’s schools have not yet started offering clubs again.
I highly recommend Appointedd.
An amazing experience and i’m wondering why i havn’t found Appointedd before now!
I’m not the best on computers but it was so easy to use and Blair helped me check i’d set it up properly, 1st rate service!
I’m a psychic medium and with the ease of Appointedd I had my first day off in 4 years!
Thank you Blair and thank you Appointedd!
Feedback from clients has been 5* too as they’ve found no-nonsense easy booking.
Thank you again!
Absolutely fantastic app , I’ve been nothing but happy with the support and customer service is amazing , my small community interest company rely’s on this booking app to help with daily planning and running of my business .
Very easy to use and has a number of great additions , online payment , revenue…..the list goes on !!
I wouldn’t hesitate in recommending this app to any businesses looking for a 5star booking system
Massive thanks from
Freestyle Fitness Borders CIC
I can confidently say that it has been, without contest, the best tool I’ve used in my business so far.
Streamlining the process of arranging client appointments, reducing missed appointments and receiving feedback from clients.
I recommend Appointedd to every new business I speak to.
“Working with Appointedd is such a lovely experience. They made the decision to change providers so easy. Every single person that I’ve met on the Appointedd team has been outstanding. So easy to get on with – you just feel relaxed and at ease. I feel as if they actually care about what they do which is amazing, because that’s difficult to find these days.”Chris Greenwood – CIO, Mamas & Papas
Marketing budgets are skewed.
APP marketing budgets vary from £1000 per month to £5000 per month
And small business cannot afford costs like that.
What is the point of spending a fortune to get your APP found thats hidden away in the APP store ?
Only to be deleted and discarded almost straight away !
Finally the penny has dropped.
Marketing is directly linked to the sales cycle.
But somehow, it’s been lost in the search for the web traffic holy grail.
The smartphone is by far the most important device to target.
It’s the majority device for business by a yard mile.
What if we could completely upend the cost per APP download ?
And by using the customer service features within an APP , encourage massive natural distribution on social media ?
Whilst removing the APP smartphone delete problem forever?
Downloading an APP and Installing an APP are not the same thing.
The minute you see this
There is a guaranteed problem
A) Old APP technology called Native, distributed and downloaded from the APP store.
B) And new APP technology called Progressive Web APP or PWA.
PWA distributes on its own merits and doesn’t need an APP store.
It’s “touch it and you’ve got it technology”
And companies are quickly realizing the benefits. The number of worldwide eSignature transactions jumped from 89 million in 2012 to 754 million in 2017. That’s a lot of contracts.
Digital onboarding improves productivity by 54% studies show
With the movement of many companies towards faster, more effective digital solutions, it’s no wonder digital onboarding is changing the way we integrate new employees.
We wish we had used Capsule years ago as we’d be much better off now.
The cost is pretty small but the return we get is around 10 to 15 times bigger.
I first heard about CircleLoop a few years ago at a marketing event and was immediately intrigued.
The service is absolutely excellent – great call quality, reliability and pricing.
However, the thing that impresses me the most is the continual improvements. CircleLoop constantly adds thoughtful features and incremental improvements which really show that they care about the service and its users.
Quite probably the best VoIP service available.
The whole experience from first contact to getting our numbers ported has been refreshingly different. Every phone call for help was met by knowledgeable, friendly support.
In particular the assistance from Sarah and Zac with the number porting was exceptional.
In use the system is different from a standard telephony paradigm but works well. Quality is good and the features serve our needs well.
I’m a VA with a building client base and I manage to set up and remove numbers easily using the Windows or iPhone App but I had a technical issue when setting up voicemail for a new number. With any other IT or Service company, you are never able to speak to the same person, if you get to speak to anyone at all.
Circleloop customer service is definitely 5 stars worthy, lovely people and they stick with you until they solve the issue. Quick answers and quick resolutions.
I wish everyone treated their customers like a good mate who they’re keen to help! They all sound so happy to do their jobs!
I’ve been a Circle Loop user for over a year now and I’ve seen it grow from a straightforward call solution into something much greater.
Using CL has enabled me to manage my calls through one easy to use streamlined interface. I’m excited to see what new features the app gains next.
Pros
As a contractor, I’m often in a situation where its important to share my number with clients.
By using Circle Loop I can keep my primary phone number private whilst sharing my CL number with clients.
As my company grows with different departments (Development, UX, etc)
I can make new hires and allow them to use their private phone and install Circle Loop on their device.
This allows them to keep a device they are familiar with and remove the need to use a separate company phone.
Cons
At the moment, there are few negatives for me.
Circle Loop is competitively priced, has great customer support and a development team that is engaged with providing regular updates.
Appointedd helped us immensely in navigating our way through the lockdown. We deliver performing arts clubs to 30+ schools so when they all closed we had to pivot our services online as quickly as possible.
After searching through many options we found Appointedd who’s structure seemed best suited to ours and with the help of some great support from Megan and others on the team we were up and running online within ONE WEEK.
Whenever I’ve had a technical query the team has responded within minutes.
We were able to deliver online clubs that our pupils loved throughout lockdown and are continuing to do so now for many who’s schools have not yet started offering clubs again.
I highly recommend Appointedd.
An amazing experience and i’m wondering why i havn’t found Appointedd before now!
I’m not the best on computers but it was so easy to use and Blair helped me check i’d set it up properly, 1st rate service!
I’m a psychic medium and with the ease of Appointedd I had my first day off in 4 years!
Thank you Blair and thank you Appointedd!
Feedback from clients has been 5* too as they’ve found no-nonsense easy booking.
Thank you again!
Absolutely fantastic app , I’ve been nothing but happy with the support and customer service is amazing , my small community interest company rely’s on this booking app to help with daily planning and running of my business .
Very easy to use and has a number of great additions , online payment , revenue…..the list goes on !!
I wouldn’t hesitate in recommending this app to any businesses looking for a 5star booking system
Massive thanks from
Freestyle Fitness Borders CIC
I can confidently say that it has been, without contest, the best tool I’ve used in my business so far.
Streamlining the process of arranging client appointments, reducing missed appointments and receiving feedback from clients.
I recommend Appointedd to every new business I speak to.
“Working with Appointedd is such a lovely experience. They made the decision to change providers so easy. Every single person that I’ve met on the Appointedd team has been outstanding. So easy to get on with – you just feel relaxed and at ease. I feel as if they actually care about what they do which is amazing, because that’s difficult to find these days.”Chris Greenwood – CIO, Mamas & Papas
Your essential tips for printing QR Codes the right way to make sure that your customers can successfully scan your Code without difficulty.
Connecting QR to your PWA enables social media as your distribution ledger.
Check out the green button links for a joined up QR campaign
Colours and logos are a great way to personalise your QR Codes.
Branding is important but be careful to not go overboard with customising.
Your custom Code should still be recognisable as a QR Code to your customers and since some scanning apps don’t pick up complex designs very well.
Before printing, make sure that your QR Code is readable by testing with different APP’s.
Don’t hide away your Code, instead make it prominent so your customers take notice and actually scan it.
Too small QR Codes usually end up unnoticed or un-scannable.
If printing on small to medium sized merchandise (ex: business cards or flyers), Codes should be at least 2 x 2 cm (around 0.8 x 0.8 in).
If uncertain, rather be cautious and print the QR Code bigger.
But how big exactly? Practice scanning with your ideal print size and go from there.
Imagine your customers dismay when they take the time to scan your Code just to find a broken link or outdated information.
To keep from being stuck with a QR Code that you can’t ever update, Maltix create Dynamic Code.
With this type of Code, you can change the target URL or content any time even after you’ve already printed and distributed hundreds of your marketing material.
Avoid pixelated or blurry QR Codes and make sure to print them sharp and clear.
Not only do they scan better, but they also look more professional.
Depending on the size of your QR Code, JPG and PNG formats work well for small-scale printing such as business cards and brochures.
Graphic designers and print shops prefer vector files like EPS and SVG which can be scaled easily without losing print quality for sizable print projects.
Creativity can go a long way whether printing on paper, glass, aluminum or plastic.
Be wary of choosing material that reflects too much light or distorts the image and competes with the scannability of your QR Code.
Uneven surfaces that are ribbed may disfigure the Code and printing in between magazine folds sections off parts of it so it’s hard to view the full image.
Ultimately, use your best judgement and make sure to test so it’s scannable.
The right advertising media for your campaign are those that literally reach your target audience the best.
Placing your QR Code too high up, too low on the ground or too far away means your customers will have a hard time reaching to scan the Code.
Place QR Codes within appropriate reach for maximum accessibility.
And remember your business flow.
The millennial generation are attracted to shareable discounts , vouchers and promotions that they can share for you on social media.
But remember the APP in APP components of your PWA
This generation are attracted to A to Z business, that could be subscription payments or digital contracts or signature or advanced booking capabilities.
*QR can be connected to all of this and more on your PWA !
Scanning a QR Code only takes a mere average of 15 seconds.
This already includes the time it takes to take out your smartphone, open camera, hold the device steady towards the Code and scan. Vehicles—unless parked—make them only partially suitable for QR Codes.
Electronic billboards and TV commercials may not give enough time, either.
Stagnant media outlets (posters, magazines, displays, etc.) are a safer choice so your customers have plenty of time to scan.
There are instances when you may need to place QR Codes next to each other.
However, keep in mind that printing multiple Codes close to each other or even placing QR Codes next to barcodes can lead to accidentally scanning the wrong one.
If you must, place Codes on opposite ends of your layout and vary the designs.
Did you know there are QR Codes that can link to multiple URLs?
*This is most important *
Why would a customer scan your QR Code?
Tell them what to expect when they scan. Even a simple “Scan Me!” has proven to engage a lot more users than Codes without any call to action.
Add an incentive for your customers like “Scan Now for Bonus voucher” to get them intrigued and motivated to scan your Code.
Maltix will suggest some iframes suitable for your campaign
After considering our other tips, the final step is to test your QR Code.
At the very least, use various scanning apps to ensure that your Code is readable.
To go the extra mile, test using multiple devices with different operating systems (iOS, Android, Windows).
Always request a proof from your printer to test scan before printing a large volume of your QR Codes for distribution.
Tracking APP’s is the next story, check back for more soon
How a PWA works for small business
Maltix sometimes has spare capacity, we notify through the PWA and you receive an auto email.
Smartphones are becoming super dominant for small business.
Users are demanding new experiences.
That a website was never designed to fulfill.
Maltix is showcasing a new Google engineered APP
Called a Progressive Web APP or PWA.
A PWA is very light on its feet, and doesn’t clog up Smartphone memory.
Super fast and actually works offline in tunnels or with poor reception.
A PWA gives the manager exciting two way options to engage a Smartphone user.
And distributes on its own merits through social media.
Perfect for small business promotions & ideas that focus on customer satisfaction.
And advanced business management, e.g filling quiet slots.
A PWA is how your future business distributes on social media with happy clients telling their friends and their friends.
No APP store required !
Your PWA has wings , we say it’s as infectious as laughter !
The benefits for small business distribution on social media focusing on customer service.
Smartphone users expectations
Customer service is key to the sales cycle.
The new Progressive Web APP enables the Smartphone referral on social media.
A PWA has the ability to dramatically reduce expenditure on SEO and marketing.
Social media is the natural distribution ledger for a PWA.
The expectations of the Millennial Smartphone user.
They will control market share by 75% within 5 years.
And demand immediacy and succinct continuity with a focus on A to Z business on one device.
A PWA appears as a website on a PC and an APP on a Smartphone.
It doesn’t have to be downloaded
Works offline.
Packed full of communication technology thats expected by the Smartphone user.
Your existing website can stay as is.
The PWA runs off your website URL and automatically snaps into action on a Smartphone.
Maltix joins up the dots for your new PWA.
Field to office 100% complete data in one place for ALL staff.
Advanced two way Smartphone communications.
Automatically managed.
All correspondence recorded.
No matter what platform it comes in on.
In-going or out-going contact.
Succinctly recorded.
How a PWA works for small business
We refer to them as the tools of your trade.
Get your 12 month digital deal today 200 codes to print from your offices, connected to suggestions from our advisory team.
Or quarterly print deals where we post direct to your offices.
Place your order and we will send you simple documentation to onboard via email.
200 QR codes over a 12 month period.
And companies are quickly realizing the benefits. The number of worldwide eSignature transactions jumped from 89 million in 2012 to 754 million in 2017. That’s a lot of contracts.
Digital onboarding improves productivity by 54% studies show
With the movement of many companies towards faster, more effective digital solutions, it’s no wonder digital onboarding is changing the way we integrate new employees.
We wish we had used Capsule years ago as we’d be much better off now.
The cost is pretty small but the return we get is around 10 to 15 times bigger.
I first heard about CircleLoop a few years ago at a marketing event and was immediately intrigued.
The service is absolutely excellent – great call quality, reliability and pricing.
However, the thing that impresses me the most is the continual improvements. CircleLoop constantly adds thoughtful features and incremental improvements which really show that they care about the service and its users.
Quite probably the best VoIP service available.
The whole experience from first contact to getting our numbers ported has been refreshingly different. Every phone call for help was met by knowledgeable, friendly support.
In particular the assistance from Sarah and Zac with the number porting was exceptional.
In use the system is different from a standard telephony paradigm but works well. Quality is good and the features serve our needs well.
I’m a VA with a building client base and I manage to set up and remove numbers easily using the Windows or iPhone App but I had a technical issue when setting up voicemail for a new number. With any other IT or Service company, you are never able to speak to the same person, if you get to speak to anyone at all.
Circleloop customer service is definitely 5 stars worthy, lovely people and they stick with you until they solve the issue. Quick answers and quick resolutions.
I wish everyone treated their customers like a good mate who they’re keen to help! They all sound so happy to do their jobs!
I’ve been a Circle Loop user for over a year now and I’ve seen it grow from a straightforward call solution into something much greater.
Using CL has enabled me to manage my calls through one easy to use streamlined interface. I’m excited to see what new features the app gains next.
Pros
As a contractor, I’m often in a situation where its important to share my number with clients.
By using Circle Loop I can keep my primary phone number private whilst sharing my CL number with clients.
As my company grows with different departments (Development, UX, etc)
I can make new hires and allow them to use their private phone and install Circle Loop on their device.
This allows them to keep a device they are familiar with and remove the need to use a separate company phone.
Cons
At the moment, there are few negatives for me.
Circle Loop is competitively priced, has great customer support and a development team that is engaged with providing regular updates.
Appointedd helped us immensely in navigating our way through the lockdown. We deliver performing arts clubs to 30+ schools so when they all closed we had to pivot our services online as quickly as possible.
After searching through many options we found Appointedd who’s structure seemed best suited to ours and with the help of some great support from Megan and others on the team we were up and running online within ONE WEEK.
Whenever I’ve had a technical query the team has responded within minutes.
We were able to deliver online clubs that our pupils loved throughout lockdown and are continuing to do so now for many who’s schools have not yet started offering clubs again.
I highly recommend Appointedd.
An amazing experience and i’m wondering why i havn’t found Appointedd before now!
I’m not the best on computers but it was so easy to use and Blair helped me check i’d set it up properly, 1st rate service!
I’m a psychic medium and with the ease of Appointedd I had my first day off in 4 years!
Thank you Blair and thank you Appointedd!
Feedback from clients has been 5* too as they’ve found no-nonsense easy booking.
Thank you again!
Absolutely fantastic app , I’ve been nothing but happy with the support and customer service is amazing , my small community interest company rely’s on this booking app to help with daily planning and running of my business .
Very easy to use and has a number of great additions , online payment , revenue…..the list goes on !!
I wouldn’t hesitate in recommending this app to any businesses looking for a 5star booking system
Massive thanks from
Freestyle Fitness Borders CIC
I can confidently say that it has been, without contest, the best tool I’ve used in my business so far.
Streamlining the process of arranging client appointments, reducing missed appointments and receiving feedback from clients.
I recommend Appointedd to every new business I speak to.
“Working with Appointedd is such a lovely experience. They made the decision to change providers so easy. Every single person that I’ve met on the Appointedd team has been outstanding. So easy to get on with – you just feel relaxed and at ease. I feel as if they actually care about what they do which is amazing, because that’s difficult to find these days.”Chris Greenwood – CIO, Mamas & Papas
Gold dust for small business.
Get your 12 month digital deal today 200 codes to print from your offices, connected to suggestions from our advisory team.
Or quarterly print deals where we post direct to your offices.
Place your order and we will send you simple documentation to onboard via email.
200 QR codes over a 12 month period.
Adopting change on the Smartphone for small business.
The dominance of smartphone business is accelerating.
Why millennial’s expect a lot more on their phone than a website.
The importance of A to Z business
Cheaper APP technology from Google .
PWA from Maltix
Click below and message
Serve customers from the safety of their own home and as a result, they’re driving revenue via their online channels.
A new website and APP all in one go !
Inclusive logic for the Smartphone user
By Zoe Perl • 01/15/2021 appointedd blog
Appointedd is working with some of the world’s best retailers.
We have seen first hand the impact that changing behaviours and shopping preferences have had since the world went into lockdown.
Half of your retail customers will never return to pre-pandemic shopping habits and as a result, we’ve closely collaborated with high-street and e-com retailers, ensuring they adapt (fast) to meet their consumers online.
Appointedd’s virtual and online services are now used by three times as many retailers than at the start of 2020.
Virtual masterclasses and virtual events are taking the retail world by storm – since introducing a virtual offering powered by Appointedd.
luxury make-up retailer SpaceNK experienced a 360% increase in online enquiry.
Appointedd also powered virtual events with celebrity appearances that attracted more than 5000 retail customers
And saw another retail client introduce virtual events which sold out four weeks in advance.
As a retailer weathering 2021, here’s how (and why) you can make the most of virtual.
Appointedd powers online booking for Mamas & Papas and in the last year, we’ve helped them pivot from purely in-store experiences and events to 100% virtual.
Mamas & Papas Retail Director, Marcus Appleton led his team through the transition at the beginning of the first UK lockdown:
“Having worked with Appointedd for two years, we knew that the Personal Shopping service they support is an absolute revenue driver for every single store. We knew we needed to enhance that revenue through our online channels, but we were delighted when our first virtual group event sold out in 15 minutes.”
To hear more from Marcus, and how Mamas & Papas enhanced their in-store revenue via online channels, register for our webinar below:
By drawing inspiration from real life and our retail clients, Appointedd has created a frictionless booking flow for both the customer and the business. Our retail widget:
Appointedd also partners with other retail tech providers, and together, we’re taking virtual experiences to the next level!
SpaceNK’s CRM and Loyalty Manager, Hannah Templeman pivoted in-store services to not only meet local Covid-19 restrictions (stores closures) but to continue serving customers virtually:
“Appointedd’s retail widget has helped us to be flexible and to offer meaningful engagement with our customers.”
Covid-19 has been one of the most disruptive events to impact the retail industry.
Not only have brick-and-mortar stores been forced to close, retail and wholesale staff were the worst hit in terms of furlough – claiming £3.3bn for 1.6m workers.
The retailers who’ve introduced virtual services via Appointedd have given their staff a job to do:
Serve customers from the safety of their own home and as a result, they’re driving revenue via their online channels.
One of our retail clients has seen a 92% surge in orders since using Appointedd’s online booking tools and is hiring 300 people to cope with the demand!
Whether your staff are working from home, your head office, or from a closed store, Appointedd empowers your staff to connect with your customers virtually.
From wherever they are and especially the Smartphone through a PWA
We’ve seen many different operational layouts as to how retailers are running their virtual appointments – whether it’s virtual personal shopping experiences, virtual make-up masterclasses, virtual showroom tours, or virtual VIP events – we’re happy to share more recommendations on this and how you can maximise return from your virtual services.
Having been here before, we know that it’s not the strongest that survives, it’s those most adaptable to change.
Appointedd is delighted to be working with some of the world’s best retailers to help them make the most of virtual services – we’d love to help you too!
Appointedd can help you kick off your virtual offering which includes:
For more information, book a call with one of our team here.
Appointedd is already included in the PWA hosting package
As we close out the first month to what looks like will be another challenging year for the retail industry.
Here is a Blog from a Maltix APP in APP .
An APP that sits on your new PWA included in the Maltix hosting package.
Go-instore is a 4th party application in association with Appointedd
We are reviewing how we can encourage and enable retail businesses to level up their offerings and enhance customer experiences.
Appointedd’s own Leah Hutcheon sat down (virtually of course) with the Retail Director for Mamas & Papas, Marcus Appleton and Go-Instore’s Global Vice President of Sales & Marketing, Roger Sowerbutts, to discuss the changing landscape of retail and what opportunities are available.
So let’s review some of the key points discussed.
Necessity has definitely been established, we’re nearly a year into a pandemic with fluctuating levels of restrictions – locally and globally.
Flexible digital solutions are stepping up to the plate.
Go-Instore found client usage of their virtual retail experience service grew dramatically following lock-down measures.
With a modest number of 15-20 sales associates per brand using the service for their customers pre-lockdown growing to an excess of 2500 per brand.
It’s evident that your retail business needs to be ready to adapt.
There’s also the impact on consumer behaviour to consider.
At Appointedd it’s our business to understand changes in consumer habits in order for us to deliver our scheduling and engagement solutions effectively.
We recently posted about a survey we conducted to establish consumer perception on in-store shopping habits.
As of December 2020, a staggering 46.7% of shoppers are unlikely to return to their previous levels of in-store shopping.
In light of this, are you going to create and deliver the same shopping experience for your customer?
It’s clear that there is an absolute need for virtual services and experiences for retail businesses.
Pandemic and the continuing ripple effect this will have on the retail industry.
But appointment booking and virtual retail experiences aren’t brand new concepts, in fact Appointedd celebrated its 10th birthday this month!
This milestone is absolutely testament to the need for, and longevity of virtual and digital solutions.
Where there’s a will there’s a way.
Supply and demand.
Whatever you want to call it, when your customer has a need to fulfil, you have an opportunity to deliver and grow.
Mamas & Papas, a client of both Appointedd and Go-Instore, is a great example of this.
Having integrated virtual solutions prior to lockdown, Marcus Appleton acknowledges the opportunities that are there for retailers to “embrace digital engagement from a brand perspective, customer experience perspective focusing on operational and commercial”.
How can you level up your retail experiences?
All of the above and more can be utilised by retail businesses to develop and establish a valuable customer experience outside of bricks and mortar stores.
Take it to the customer and deliver experience, information, transaction and support.
As a result of retailers taking advantage of the opportunities available we are seeing some incredible growth and really positive results for the industry.
On top of the pure demand for such services we are seeing increased conversion rates.
For example Mamas & Papas have been seeing conversion rates of 45-50% on their virtual appointment services with additional revenue gained through other services offered via their Appointedd retail widget.
At Appointedd we’ve had positive results from a number of clients, with one furniture retailer seeing a 92% surge in orders, subsequently allowing them to also expand their team and recruit 300 team members to meet demand.
Levelling up your retail experiences is no longer an optional upgrade for your business.
In order to future-proof your business for 2021 and beyond, they are essential.
Whereas we’ve previously seen a disparity between bricks and mortar and online offerings, services provided by businesses like Appointedd and Go-Instore can help to close that gap and deliver a seamless omni-channel experience for both the business and the customer.
This is an opportunity for you to deliver your service and engage meaningfully with your customers across all channels.
The high street isn’t dead, it just needs a software update.Level up your virtual retail
Maltix recommends Revolut Business UK and Malta
Revolut Business Priority customer service link below
Not familiar with them?
A QR code is a square-shaped bar code that prompts your customer to an action when they scan it with their phone’s camera.
In your case, it’ll take them to instantly settle up their bill.
Just remember that QR codes are only available on mobile with Merchant Accounts.
Streamline in-person payments with QR codes created straight from your Revolut Business APP.
No need to invest in another piece of kit to cart around!
No more cash or cards in terminals – your customers can make socially-distanced payments
Once you’ve generated the code, show it to your customer for them to scan with their phone.
1. Using your Revolut Business mobile app, create a Payment Request and select QR Code
2. Choose the currency, the amount and a description
3. Display the QR code for your customer to scan
4. They can settle up easily with Apple Pay, Visa, Mastercard, or Revolut
Available to Maltese business for the first time 18th February 2021
Embarking on the journey of a PWA is a determined choice to do business on the Smartphone.
Over 60% of business is now done on the Smartphone.
A decision to specifically address the needs of the Smartphone user is a very smart move
Your PWA functions brilliantly with integral 3rd party APP’s
Here are some examples.
Smart forms that integrate with a CRM
Smart click to call APP telephony that integrates with a CRM
Digital contract and signature APP
Voucher and Coupon redemption APP
SMS APP
CHAT APP
Appointment and booking APP with banking integration
Here are some examples.
Limitless free Push notifications
Loyalty Card
Member log in
Membership and subscriptions
E-commerce / WordPress integration
User feed back and vote building
Website wrapper
One stop social account integration
Countdown
Analytics
Negotiating and adding all this functionality is no joke and individually relatively expensive.
Luckily Maltix and partners have done that for you.
It used to be just email but the world has dramatically changed very quickly because of the needs of the Smartphone user.
Email, CHAT, Smart form responses, Telephone call recordings, Social media communication, User feedback, Digital signatures, Countdown responses, Vote responses, Digital documents, QR responses, PWA responses, Loyalty cards, E-commerce discount vouchers or coupons, Membership subscriptions, Delegate updates, Diary bookings, Phone text, Booking management, Push notification response, Newsletter responses, Payments, Third party correspondence, SMS responses, RSVP, Brochure responses and probably more besides !
GDPR was always going to put the fear of God into most small businesses owners
“What if this and what if that”
You have the right information on your website by now surely ?
Stop worrying about it, its done.
The client volunteers their data and you must manage that data securely.
Not only that.
The client expects you to use their data in the systems you use for A to Z business on their Smartphone.
Their is an assumption you have collated all previous correspondence in their business transactions with you.
And at any time, the client can resume that previous correspondence, even if it’s on a different platform!
It’s all under secure control and Maltix is here to advise you for FREE.
“Estate Agents, Property Agents, Real Estate Agents are non-competitive”
Do you realise just how powerful a Progressive Web App is in your industry ?
We thought you were competitive ?
It would seem you prefer to let the competition over take you !
Adding video to static window displays on your shop window is just one example
FREE QR window display DEAL included in your new APP order
YES, ignore the pricing on the QR link above, you get 200 QR and fantastic industry specific advice included for an entire 12 month programme !
Future options
Just sent 1487 notifications directly to 1487 mobile phones
For FREE
1487 Smartphone discount vouchers sent
1487 redeemable vouchers that expire within 5 days
Vouchers that can be redeemed in store or online
Progressive Web APP’s
Buy one today and by next week you can do the same !
12 monthly payments of £83 is one option here
1487 vouchers that can be shared infinitely to anyone else on social media
A PWA is as light as a butterfly on your clients phone
This is why Social Media is your FREE marketing ledger
Specifically built for the sales and customer service needs of a Smartphone user.
Distributes as quickly as the local gossip.
Progressive, light and loaded with comms with unmatched speed.
Up to 200 x times lighter on the smartphone compared with old native APP’s
Works offline !
Built specifically for the small smartphone screen
Doesn’t need to be downloaded
As light as butterfly breath for Smartphone memory use
Loaded with world class Smartphone user friendly systems
Including a world class booking system
Integrates with cloud data management systems
Unlimited free personal notifications for deals and promotions
SMS also built in
Acts like a one on one walkie talkie with voice and friendly systems.
Defaults into action alongside a website URL
Or if you prefer, a PWA is a website in its own right across all devices.
Works offline
Revels in A to Z business in just one place
Delighted PWA users spread your APP for you on Social Media APP’s
You earn their referral from your customer service immediacy.
A PWA displays all the right signals and reasons for the Smartphone generation.
Embrace Smartphone customer service with a PWA and very happy clients will spread the word for you.
The Progressive Web App is a website and APP all in one.
Two for the price of one!
PWA build investment is low.
Conventional website development looks exorbitantly expensive in comparison.
Many Small business people would say prohibitive !
This newly created Google technology enables Maltix to build a website and APP without all the incumbent problems and costs of the Apple APP store.
Appointedd booking systems are just one of many inclusive hosted components within the Maltix PWA.
Take this 14 day trial and be prepared for an example of world class technology included in your new PWA and Website.
Personal or Business PWA Flash sale
The majority of business traffic now goes through the Smartphone.
The all new Progressive Web APP is a website that works normally on the PC.
Behaves like an APP on the Smartphone.
An astonishing opportunity has arisen through spare production capacity.
Breathtakingly Smartphone agile
As light as a butterfly
No APP store required
Works offline
Including a bundle of optional FREE trials
Mobile traffic has overtaken the desktop in your business.
Websites are definitely not the best option for the Smartphone user.
Business can now implement an affordable solution to provide the best mobile experience for their customers.
Before you could choose between a mobile website or mobile native APP.
Most business owners chose traditional websites with responsive design using a WordPress developer.
Mobile website speed and usability remains poor for most websites.
A PWA will run alongside an existing website URL
Older Native mobile APP’s have huge additional costs of design and development.
Prohibitive for small business and this has completely suppressed the APP market for years.
Google then created something that can be accessed like a normal website but offers incredible speed, functionality and customer service.
Thanks to high performance HTML5 and JavaScript.
PWA is a website that acts as an APP for the Smartphone user.
On a PC it’s just like a normal website.
A user can add PWA to a home screen of a mobile device, get push notifications, and it works without an Internet connection.
Maltix highly recommends using a PWA search engine specialist.
They will test your PWA on the Google search console
They will audit your PWA using a Lighthouse test
Maltix guarantees cross browser fitness, it’s what we do in production.
A sophisticated website that is especially coded for the fast fingers of the Smartphone user.
Website quotes vary a lot, but you wont get a quote like this one anywhere !
Your investment ? £399 build and £29 per month hosting.
APP’s have become an essential part of how businesses engage and communicate with their customer base.
They can be difficult and expensive to develop.
All too often, completed APP’s will be lost in the noise of the busy APP marketplaces.
Thanks to Maltix, that’s no longer the case.
We will build a fully functional APP for your business at a fraction of the cost .
Getting the completed APP to your customers is as simple as sending a web link by SMS, email, or social media.
Take advantage of a small tech team with some time on their hands !
Grab the inclusive APP hosting package with the mostest !
PWA FEATURES
Custom Domain, Direct distribution via Email, Social Media, QR Code,
Initial SMS Credit and distribution, Push Notifications – unlimited & automated,
App Analytics, User Profiling, Member Login, User Chat, Member-Specific Data.
PWA COMPONENTS
Text, Image, Header, Slider, Button, Delegates, Form page, Rating, Roster, Schedule, File,
Media, Vote, 3rd party integrator (iFrame), Countdown, Google maps, Instagram Feed,
Twitter, WordPress, YouTube, Vimeo Video, Booking (Appointedd), E-commerce
Shopify & WooCommerce, Payment Button (PayPal).
Phone now UK 07397901597 or Europe 0035679914000
They say its easier to lead a bull into the pen than push him !
And the explosive growth of business on the Smartphone is perfect for leading your business through advocacy.
By tapping into the millennial smartphone mindset.
And exploiting the sales cycle reversal for your small business.
The good old fashioned referral is now volunteered on social media.
Small business can reap the benefits by using a Progressive Web APP
PWA smartphone marketing is instant and personal.
The secret is exceptional PWA customer service.
With a focus on immediate client response.
And a system to remember all the touchpoints of your customer journey to date.
By using social media as your primary business distribution ledger.
Offer irresistible deals.
Shareable promotions.
Quiet time offers.
Encouraging social media APP to APP share.
Smartphones are becoming super dominant for small business.
The stats are phenomenal. source GMS 2020
And users are demanding new experiences that a website was never designed to fulfill.
A PWA is very light on its feet, and doesn’t clog up Smartphone memory.
In fact, it doesn’t need to be downloaded.
PWA’ s work without downloading. “touch it and you’ve got it technology“
Super fast and actually works offline in tunnels or with poor reception.
A PWA gives the manager exciting two way options to engage a Smartphone user.
And distributes on its own merits through social media.
Offers a quicker release time and connects lighting fast to an existing E-commerce store
Decreases the gap between businesses and customers:
Saves you from third-party APP store subscriptions:
Ensures you are not lost in the APP store.
Guarantees your APP is never deleted.
Why the majority of older APP’s are deleted within a week.
Lancome Case study Data Source: Google
Today Millennial’s, those born from 1978-1992, represent 32% of spending in the personal luxury market.
An APP is the route to market on the smart device.
The all new Google developed Progressive Web APP (PWA)
Increasingly your clients are the Millennial’s and Gen Z,s
Ignore their needs at your peril.
If you think your website has your customer service covered you are almost certainly wrong.
A PWA is lighting fast
Doesn’t need to be downloaded
As light as a butterfly for Smartphone memory use
Built specifically for the small smartphone screen
Loaded with Smartphone user friendly gadgets
Spits out notifications for deals and promotions
Acts like a one on one walkie talkie
Defaults into action alongside a website URL
Works offline
Provides immediacy for Smartphone user engagement
Revels in A to Z business in just one place
Delighted PWA users spread your APP for you on Social Media APP’s
You earn their referral from customer service immediacy.
A PWA displays all the right signals and reasons for the Smartphone generation.
Embrace Smartphone customer service with a PWA and very happy clients will spread the word for you.
Websites on the Smartphone can work alongside a PWA off the same URL
APPLE STORE and old Native APPS are toast.
A) Has to be downloaded from an APP store
B) Extremely expensive to produce, get approved and host
C) Lost or hidden inside the APP store
D) Far too heavy on the Smartphone memory.
Today Millennial’s, those born from 1978-1992, represent 32% of spending in the personal luxury market.
By 2025 they are expected to make up 50% of the total market.
130% of market growth in the next seven years
Attributed to the Millennial and GEN Z generation.
Would you let the telephone ring off the hook ?
Think of every bit of data coming your way as an incoming telephone call.
A cacophony of noise !
Logical data flow for your business is something to trial because its the next big step tackling customer service on the Millennial’s Smartphone.
Drive down fixed and variable costs especially staffing
Improves field to office efficiency
Helps all staff focus on business touch points
Create smart customer service
Encourage Social media referral
Leap frog your competition
Then start some free trials to see how cloud based data management will work inside your organisation, some prompts.
Smart Form pages
CHAT room
Smartphone text
Telephone call
Document signature responses
QR
Social media channels
VIDEO responses
Smartphone multi-channels from PWA
The combination of self help and customer service 2021
The entire website industry has focused on customer self help for many years.
From a business perspective driving down variable costs and allowing visitors to sort out their own problems initially sounded like a good idea.
The idea that expensive telephone support could be removed altogether was attractive to the board.
Many business fell on their sword, ask any bank just for starters.
Live ticket and a myriad of customer service tech evolved to help customer service.
CHAT rooms were embraced to provide customer service.
And then CHAT bots pretending to be a live support agent tried to solve the customer service problems of self help.
Now AI is all the rage.
And all along the most massive surge of change manifested.
The Smartphone USER.
In fact the whole idea of self help for the millennia generation suited their independent mindset.
Embracing self help smashed the traditional sales cycle.
Millennial’s simply by-pass the traditional sales cycle.
Their focus is on the referral.
The kudos.
The love of immediacy.
The personal relevance.
The ease of passing the word on social media.
The self serving business interests of big business was just like squeezing a balloon full of water.
The new Smartphone generation took the best bits and took their interest and their cash else where.
Websites deliver customer self help.
PWA provides customer service.
A PWA linked to your customer service portal opens up social media as a distribution ledger.
The make of their Smartphone is irrelevant, it just works beautifully at high speed.
It works offline.
They probably dont know its a PWA, its kind of like a cool baby website that doesn’t sit on their desktop taking up valuable memory.
They never have to delete it when their memory gets full.
It talks to them from nowhere with stuff to spread on social media like discounts, promotions, deals and tips.
They can respond for immediate reassurance or support if they need it.
Book appointments.
Cast their vote and send feedback.
The vouchers and discounts are one time redeemable right off their phone in store or online.
And all this incoming notifications are relevant to their purchasing habits.
From their hairdresser, their garage, their local pub, their shops of choice,their dentist, their estate agent,their church, their political party, their airline, their online bank their hobby group, their friends and their friends friends.
Recipients can forward it from APP to APP
Don’t need to download from APP store
PWA flies through social media unhindered.
Maltix has a FREE on-boarding process and a huge bundle of other stuff that might be relevant to your business for FREE.
Shop here.
Are you well connected to your local business community and like the idea of working for yourself but not by yourself ? Join the Maltix partner programme
Or to put it another way:
The way you were trained on the Sales cycle in the past is over.
And if you think that your business is NOT related to sales, you better think again, and sharpish.
Millennial’s represent 40% of the workforce in 2021.
Within 5 years they will make up the majority of the workforce (75%).
21% of millennial workers have switched jobs in the last 12 months.
They overcome their own objections before they even contact you.
Already know their needs and completely trust online credibility.
They have pretty much already closed the sale, probably just looking for fulfillment.
Duplicitous about purchase relationships and the website is just a research resource
2) Have strongly independent mindsets.
Millennial’s generate their own lead on your behalf !
Often trust a strangers Social Media referral
They demand customer service immediacy.
They expect you to remember their previous correspondence with you.
3) Flexible in their communication.
Millennial’s have different communication preferences relying on new technology.
They flit from one platform to another and expect you to pick up exactly where they left off.
Creating a domino affect in the workplace without the right tools.
So if the majority of the sales cycle is self service and the millennial numbers are so large and expect complete A to Z business transactions on their Smartphone.
Where does that leave you ?
A ) Adopt a PWA immediately.
And learn to use the integral two way Smartphone communication platform it provides with Maltix support.
Build in all your business touch-points for A to Z Smartphone business completion.
B) Choose a CRM
C) Connect everything to your client records with FREE Maltix support
The referral is instant on social media.
Your PWA doesn’t need to be downloaded.
It’s as free as a bird on social media.
A very important 10 minute read for business people.
Mobile e-Commerce sales expected to hit $2.92 trillion in 2020.
Store owners shop owners / agents can no longer afford to neglect the importance of having a mobile-optimised online store within a PWA as well as their website.
And when we say ‘store owners’ we mean anything related to stock and window displays all connected to the sale cycle.
Only very very happy clients refer your business on social media.
According to Smashing Ideas, companies that switch to Progressive Web APP notice an increase from at least 20% by up to 250%.
So before you get started on making changes adopting a PWA, read on for the latest and most relevant facts and figures to guide your strategy.
In this article, we’ll provide you with important mobile statistics on key aspects of mobile usage for your store and Smartphone APP delivery strategy.
This is a 10 minute read and explains the dominance of mobile Smartphones and why the normal website simply cannot cope with he Smartphone users needs.
There are currently 3.5 billion Smartphone users worldwide (Statista, 2019).
Considering the total number of people using phones globally is at 4.8 billion, that means that nearly 73 percent of them are users of Smartphones.
This number is also rising rapidly with time, evidenced by the fact that just four years ago in 2016, there were one billion fewer smartphone users.
This is expected to rise to 3.8 billion in 2021, marking a 52 percent increase in a relatively short period of five years.
Now that we have an idea of how many people own Smartphones, the next thing you need to know is how much time is spent using them.
People spend more time on their Smartphone than watching TV !
Time spent on mobile devices is forecast to hit just under four hours (3 hours and 54 minutes) in 2021
This next mobile statistic will show you how mobile devices influence consumers’ product research process.
Nearly seven out of ten internet users say they would look for customer reviews on their phones while in-store before approaching an employee (e-Marketer, 2020).
And researching product reviews isn’t the only thing mobile users are doing in-store.
58 percent of them are also looking for other products similar to the ones they’re thinking about purchasing.
And 55 percent are looking up product specifications.
Such mobile usage statistics highlight the importance of providing consumers with a positive super fast mobile PWA experience.
Half of them have already included it among their most important customer engagement strategies using product specific QR.
More than half of internet users use their mobile phones to purchase products online.
Not only are people using their mobile devices to do product research, but many of them are also using them to carry out purchases.
The latest mobile statistics hint at a high reliance online shopping on their mobile devices particularly Smartphone friendly PWA
Millennial’s shop on their mobiles the most.
Nearly two thirds having purchased a product online with their mobile phone in the past month.
That’s just a touch higher than 55 percent in the 16 to 24 age group.
In comparison, over 40% aged from 55 to 64 have also done so.
With so many people doing mobile shopping, as an E-commerce business owner, you should consider prioritising your mobile PWA optimisation strategy.
So if you’re still not convinced of the benefits of setting up your e-Commerce offering for Smartphone mobile commerce using a PWA, consider this statistic:
Almost six out of every ten shoppers say that being able to purchase products on mobile devices is a key factor when it comes to choosing brands or retailers to buy from (Google, 2019).
A PWA snaps into action dramatically quicker than a website and provides all the needs of a Smartphone user with no bother.
Smartphones currently account for 70 percent of the total digital media time. (Comscore)
These mobile usage statistics can help you craft a mobile-first PWA strategy that will propel your business forward with higher engagement and stunning referral.
I learnt this phrase from a very successful fruit and veg market trader back in the 80’s
The effort they used to put into display before the market opened was epic.
With all the high street changes and pressure from the internet, now is the time to focus on your shop window displays.
But like they said on Star Trek years ago “It’s life, Jim, but not as we know it”
No splash no cash:
This is how you turn your shop windows into a Smartphone feast.
A tiny window display in the back streets of Venice.
No queues because of their ultra fast service ethic.
If it looks wonderful you want to buy it.
With QR codes connected to professional Momenzo videos, you invite a visual feast.
Smartphone users love visuals and QR is the easiest way to deliver that.
Turn your Shop windows into a Smartphone VIDEO MECCA
What are some of the most important PWA statistics that we should pay attention to in 2021?
Businesses that switch to PWA notice an increase from at least 20% by up to 250%.
Over the last decade, mobile consumption is on the rise.
According to Statista, the number of smartphone users in 2021 is estimated to reach the mind-blowing number of 3.8 billion worldwide.
This is over 50% of the entire global population !
But, if that was not enough to convince you, just keep in mind that adults spend on average more than 3 hours daily on their phones.
However, while the overall mobile consumption is undoubtedly on the rise, native apps, which used to be the pinnacle of mobile devices, are now slowly but steadily getting substituted by progressive web apps.
And today, we will see some key PWA statistics that prove it.
For those who are not familiar with the concept, progressive web apps, also known as PWAs, are web applications that behave and feel like a native mobile app.
And they don’t have to be downloaded from an APP store !
In a study conducted by the TOP 30 PWAs report, the average conversion rate for progressive web apps was 36% higher than the one for native mobile apps.
The main reason why, as explained by Tom Karwatka, CEO at Divante LTD, is due to a curious phenomenon called the “mobile revenue gap”:
This gap, as Tom explains in his article, is particularly noticeable in the retail industry.
Mobile traffic and consumer time on mobile are much higher than on the desktop.
However, despite the higher consumption of content on mobile devices, and the amount of time spent on it, ” mobile sales numbers are much lower.“
According to Tom, there are numerous reasons why conversion on a mobile can be significantly lower than desktop, in some cases 2-3 times less, including:
Because they combine the best ot both worlds – desktop and mobile.
And provide smooth mobile look & feel with the functionalities and user experience of desktop.
This explains the importance behind the first one of our essential PWA statistics – the higher conversion rate compared to native.
Next on our list of key PWA statistics is the higher customer engagement of Progressive Web APPS compared to old native technology.
According to Smashing Ideas, companies that switch to PWA notice an increase from at least 20% by up to 250%.
This is a significant difference that often translates to increased revenue for businesses.
Some companies that noticed an improved customer engagement include:
Considering the fact that 65% of users download zero apps on their phone.
It is no surprise that PWA’s, that allow them to access their favourite website in a smooth and comfortable way from their phone, are significantly more engaging.
And drive more revenue for businesses in the long run.
Speed is one of the most important factors when it comes to smooth digital experience.
Studies have shown that 53% of users will leave a mobile website if it takes more than 3 seconds to load.
For this reason, next on our list of PWA statistics is page speed, and how companies can benefit from it by switching to progressive web apps.
Speed is one of the most exciting features when it comes to PWAs.
Combined with their capability of working in offline mode, they make it possible for users to access their favourite APP in practically any moment.
Some of the companies that managed to reduce page load time by switching to progressive web apps include:
According to these PWA statistics, overall speed is not the only thing that improves when companies switch to progressive web apps.
.
Another key speed aspect that improves is TTI, or the Time to Interact – in other words, the time until a user is finally able to interact with your page,
Even it hasn’t loaded completely yet.
This is due to the fact that PWAs use the so-called “service worker” cache to store detailed information and the features of the app so they can load immediately once the app is accessed.
Another mind-blowing fact from our list of PWAs statistics is the cost for development of a progressive web app compared to a native mobile one.
On average is 3-4 times less to build and host– but it can reach up to 10 or even 15 times in some cases.
Building a regular app from scratch is usually associated with high development costs.
Especially if the app is more complex and requires advanced features.
Additionally, the fact that each APP store and operating system require a completely separate development only adds to the cost.
In monetary value, this can mean an APP starting from £10,000 for a single app store !
In comparison, a Maltix PWA is significantly more affordable to manufacture and host.
The same development works for all APP stores and operating systems at once.
Of course, when we are talking about costs, the investment for building your mobile presence doesn’t just end with the development of the APP itself.
It is just where it starts!
Once your APP has been launched on the market, you will have to continue providing an ongoing maintenance to ensure that everything is running smoothly.
Maintenance for native mobile apps might require up to 20% of your initial APP development investment per year.
For example, if you spent £10,000 on building your native app, you could expect maintenance costs of £20,000 per year to provide a great mobile experience for your users.
Depending on the complexity of the APP, you could also incur additional costs for servers, bug fixing and updates, emergency maintenance, payment processing, push notifications, and so on.
Maltix is the first APP Company to offer fixed price APP build with fully inclusive features.
According to various PWA statistics and studies, progressive web apps require 33% less maintenance costs compared to their native counterpart.
One of the biggest reasons why is because you don’t have to maintain different APPS across different APP stores – with their specialised development tools, coding languages and resources.
With a Maltix PWA, you only have to maintain a single web APP
Another thing to take into account is that a company that runs a website and a mobile app needs to maintain both, which typically require separate – and more expensive – maintenance.
And more often than not, it also requires hiring separate teams to work for iOS, Android, and web.
However, because PWA have multi-platform capability, the costs as a result are significantly lower.
Next on our list of PWA statistics is size.
One of the biggest benefits of PWA is that they are significantly smaller and lighter than native mobile apps.
The majority of them are no heavier than 1 MB! Let´s see some actual examples:
To sum it up, Progressive Web Apps provide a great workaround to the typical problem that many mobile users have.
The constant and highly annoying task of having to delete old apps to make room for new ones.
PWAs are so light and practically don’t take any significant space on a smartphone.
You don’t have to worry about having enough space for it.
The amount of space that old native mobile apps occupy is one of the biggest reasons why people choose not to download them, unless it´s absolutely necessary.
To top off our list of PWA statistics, it is also important to notice that the average bounce rate for progressive web apps is barely 42.86%.
In comparison, an average mobile bounce rate is about 60%, the same one for tablets is about 49%, and for desktop – anywhere between 41% and 55%.
Of course, this will also depend on the industry as some industries will experience higher bounce rates than others.
PWAs register enhanced user engagement.
Faster loading times of less than 3 seconds, and a higher number of mobile sessions and page views compared to mobile websites, only shows that PWA’s are slowly, are substituting native mobile apps.
Maltix has all the right tools and resources for you.
If you are still not convinced after our compilation of PWA statistics,
With our premium pricing plans, you can also enjoy advanced features such as:
Estate Agent Video advice using a simple template video creation system.
A two minute video that then connects to shop window QR.
And your PWA and website to distribute on social media.
Property Agents are very concerned that clients are not able to attend property viewings because of Covid.
The sales ability of an Agent is being compromised.
But there is a fantastic solution that is cheap to implement and will grow in value for individual Agents careers and their team.
And the clever thing about joined up simple tech is that the systems out there have already been built.
Here is a really good value Video creation tool for Estate Agents in the field.
Maltix has an affiliate relationship with Momenzo.
So, you create beautiful videos in the field, customised to your needs.
Maltix can then connect your videos to QR codes for shop window or social media campaigns.
They are cheap to rent and speak to each other automatically.
What does that mean?
It means that a property video that is well connected distributes on social media for free.
A video joined to a QR code offers immediacy for the Smartphone user.
A Progressive Web APP joined to an existing website address.
Joined up QR campaigns distribute and share your videos at the speed of light.
Why ?
Because the Smartphone user can share your PWA and videos as a normal social media link.
No APP store download required.
No APP download required.
Instant 2 way communication established.
New leads come from nowhere.
Assigned to specific agents or groups.
Automatically assigned in your CRM ( FREE 2 month Trial )
All rich communication features are included in your PWA production and hosting package.
( All Maltix advice is free when on-boarding )
Building an online customer community was the preserve of a specific online customer community.
Self service and customer service can now work hand in hand for the first time.
Google has recently developed a new code to build Progressive Web APPS. (PWA)
This has changed everything.
The PWA can now be co-joined to an existing website address that instantly defaults to every clients Smartphone platform.
Many of a websites components seamlessly work much more efficiently on a the PWA.
Offline and online !
A PWA linked to customer service portal opens up social media as a distribution ledger.
Customer communities are always essential for driving increased sales.
Some customers like to access knowledge banks and forums , practice self-service customer service, and engage with each and other experts.
The Smartphone user is not happy, they want immediacy and accountability.
And complete the entire A TO Z of a transaction on their Smartphone.
Smartphone customers are increasingly reactive to poorly-customised customer service.
Overly self service is not good.
Smartphone users are duplicitous.
They insist on immediately interaction with your offering.
95% of consumers say customer service is a crucial factor in their purchasing decisions and their feelings of satisfaction with a purchase.
90% of customers will never purchase from a brand they have received poor quality customer service from.
50% of customers make additional purchases from a firm following good quality customer service experiences.
The majority tool for interaction is now the Smartphone.
The majority of customers:
Who go on to purchase from a competing brand do so as a direct result of receiving poor quality customer service from their first-choice provider.
The PWA has smashed the pot in just 18 months.
The sheer volume of Smartphone only transactions is testament to future customer service from 2021.
Traditional online customer communities are web-based gathering and communication spaces.
The typical Smartphone millennial wants a lot more.
The PWA and its inclusive rich components, free up social media to become a distribution ledger for the first time.
Online customer communities
Alongside the new PWA.
Improve returns on marketing investment by as much as 67%.
Its a dual strategy of customer communities and the integral components of Smartphone PWA two way comms.
This ensures a company retains control of its data.
Firms that prioritise customer service through a dual strategy out-strip their competition and increase online revenues.
This strategy focuses on the referral.
Users have expectations on complex business completions using only their Smartphone
Three-quarters of consumers make purchasing decisions based on past customer service experience.
85% will pay more for goods/services if the associated service experience is of a high-quality.
Customers’ satisfaction with the service experience depends on direct conversations with customer service representatives and senior staff in the blink of an eye.
Once a staff member has been assigned to them.
They prefer to continue dialogue with that person.
The Comm’s channels can mix
It could be CHAT, Notification or SMS reply, Smart Form page, email, Social media call, Whats APP, Telephone call.
All information is recorded within the CRM
Your client expects you to know and remember !
Their level of engagement with the brand and the presence of positive social proof with accessibility of self-serve customer service is critical.
The ability to give feedback and make suggestions about future products and services:
Critical elements of customers’ overall feelings of satisfaction.
Directly related to customer service.
Online customer communities alongside PWA components dramatically improve direct customer service satisfaction.
A PWA is cheap to build and a host.
A golden opportunity for small business to focus and build their sales through first class customer service.
Tolerance for customer service delays is dramatically decreasing.
Two-thirds of consumers expect less than two minutes of wait time.
One out of seven consumers expecting no wait whatsoever in satisfactory service.
Well-built online customer communities enhance customer engagement for sure.
Highly engaged consumers are likely to feel satisfied by a brand or product/service.
Disengaged consumers feel dissatisfied.
This substantial increase in customer engagement has significant positive impacts on a firm’s profitability, revenue, and relationship progression.
Highly engaged customers contribute almost one-quarter of a firm’s revenue.
An online customer community in conjunction with a PWA is a centralised location for gathering & displaying social proof.
The word “centralised” is important:
Every single tiny transaction of information is stored against the client or potential client details within a CRM.
User-generated content is the best form of social proof.
Imagine now using direct PWA with direct APP share alongside the communication components of the APP.
Directly onto social media.
Consumers want personalised, self-serve sales funnels with real time APP based correspondence.
The days of 80% of B2C buyers only shopping where they have access to a customised content portal is over.
Over 54% of B2B purchasers demand improved customer service on their Smartphone.
As many as 85% of brand advocates say they would distribute pertinent and useful incoming PWA information and promotions to their connection on social media
Two-thirds of companies use their communities in conjunction with PWA components.
PWA specific push SMS, notifications and CHAT.
Now they can generate ideas about new products or service features with rewards driven PWA components.
PWA home page for Maltix
It felt quite brave, but visuals are important for people to understand stuff .
Comments most welcome.
A new Holistic customer services approach to business with the Millennial generation aged 20 to 50.
It’s been a tough year:
The Smartphone connected to a PWA offers an holistic solution and allows any organisation to manage their incoming Smartphone data professionally.
“With the CRM detailed to manage all scenarios it becomes an extraordinarily valuable repository for customer service”
The functionality is included in your Maltix PWA hosting package whether you see the value or not.
It’s there waiting for you to grow into it.
And we have an all inclusive long term advisory strategy for you.
We share industry specific best practice.
These are the components you can utilise to sequest and augment voluntary change in your business for customer service and profit.
What is a touch point ?
“Any encounter where customers and business engage to exchange information, provide service, or handle transactions“
Touch points are complex especially when you include the needs of the Millennial.
They expect you to handle EVERY touch point for their business in just one place.
We have a Free on-boarding process
What customer service are the millennial’s looking for on their device ?
Opportunity to share on social media.
Added micro and macro value and reward, deals and promotions.
Instantaneous correspondence.
Immediacy with all your touch points.
Instant previous correspondence retrieval.
Ability to access your information off line.
A to Z completion of the sale on the Smartphone, including Telephony, CHAT, Form page, Bank, Documents signature, Delivery.
Millennial’s rely on the surety that all previous correspondence is remembered by you.
This is the new Pantheon of business for the Millennial, you are being arbitrarily judged on customer service and your ability to manage their DATA from day one to completion.
We email all the code to you and you print it off.
You own the code and the deal includes 12 months secure hosting.
Your clients volunteer their information for a discount or promotion.
The Form page will securely record the clients wishes.
The code works perfectly on all printed or electronic marketing
QR code connected to a Smart Form page.
Once you have registered, we will join your QR directly and hold your hand.
All the help, advice and Consultancy you could possibly need is included in this deal.
A marketing phrase that has incredible meaning when in the company of the Smartphone.
It’s an analysis of your business touch points.
And the reaction to the touch points your clients are engaging in.
The predominant communication device for the majority of touch points is now the Smartphone.
The smart tech to engage the Smartphone user with your touch points is called a Progressive Web APP or PWA
That depends on the kind of potential client you are engaging with.
You will almost certainly have many many more touch points if you are dealing with an engineer or mechanic for example.
Because of the detail they require to make a decision.
Or a nurse who has been trained to follow procedure to the letter and can only make a decision to a stick point.
Very often you have a combination of two work disciplines in a buying couple.
The solicitor is very detailed but her husband who’s an artist for example.
Knowing your touch points decides on the push and pull requirements for each combination client you are dealing with.
The pertinent information you garnish that is relevant to your business via the smartphone.
The tools within a 2021 Progressive Web APP
If you have people inside an organisation who are not fully aware of the importance of making clients or potential customers happy.
So knowing your touch points is one thing, but how do you ensure you deal with the clients needs ?
Have you have listened and made a note of the clients objections, needs and requests ?
Or are you so busy with your spiel that you haven’t heard a thing ?
Information, documents, deals, promotions, QR, vote, countdown, user feedback, Chat, SMS, notifications and lots more.
You name it, directly to their Smartphone.
I’ts how you deal with the information that comes to you from the push.
Remember the PWA is using the internet as a conduit or a ledger.
Your customers are engaging and sharing your PWA with their friends, colleagues and family on social media.
A PWA is never downloaded like the old APPS its as free as a bird.
The information coming into you can be from complete strangers looking to engage.
Or clients you are already deeply involved with.
How you deal with the incoming has to be precise and immediate.
This is not like an email coming in you can ignore for a few hours or days.
In a nut shell it’s expensive ancient history.
The telephone on the desk is rapidly disappearing.
Old Telephony doesn’t integrate with cloud based business systems such as a CRM
If a future office ever exists again, it will be with new APP based telephony.
Meanwhile, any organisation can adopt hosted phone systems.
Your office number rings on your Smartphone, Smart device or in your PC headset.
You will never again get a crick in your neck trying to type and talk !
Crystal clear communications recorded inside your CRM ( It’s a choice )
Your CRM and Telephony APP are 100% integrated.
You know who is phoning you, it just pops up.
Answerphone messages are automatically converted to text on a notification email.
Your office times are whatever you decide them to be.
Maltix recommends a remarkably cheap UK based solution that integrates with a CRM
A highly recommended and hugely successful Third party APP for the Salon business is called FRESHA
So why does an APP come along and offer a booking and management system for FREE ?
A Third party APP sounds great doesn’t it?, after all its FREE !
Its got a cool booking system and a simple CRM.
It has 50,000 Salons on board and manages over 2 million appointments.
A very successful APP you would think.
Just cast an eye on the feature comparison above.
And your client information, the life- blood of a Progressive Web APP you happily share with a FREE stranger ?
A reality check for the Savvy Salon
By using a FREE third party APP you are relinquishing your DATA and diluting your brand.
And you are never going to communicate with your clientele like you can with a PWA
A free piece of cake.
Yesterday I felt a little brave and went to a Mall Christmas shopping.
Probably a stupid decision with everything that’s going on.
But it was very quiet.
I was astounded,not to see a single shop using QR codes, not one !
One is probably the most important.
I stopped for a coffee and a sandwich and I have to say, they were using QR codes on their tables to show their menu.
No paper menus were available.
That’s good I thought, they are trying to make things a little safer.
But that was all, it just connected to their menu, missing a fabulous opportunity to collect email for newsletters or social media share or telephone numbers for SMS.
A form that defaults to the menu after the client has filled in your requested information.
PWA’S are built for the fast fingers of a Smartphone user, with instant two way communication channels to market and manage change in your business or organisation.
Neglect their needs and you are .
So
You can add a Progressive Web APP to an existing website in tandem on the same URL
or
Build the website and the PWA as a one off on the same website URL
or
Replace an old website but cannabalise the good bits
Creating a strong digital identity is at the heart of modern business.
Most businesses still do not understand the importance of having both a website and an app.
Just like old NATIVE APP development, creating a website is an expensive and drawn out process which often feels entirely out of your control.
Choosing a management back office platform, design/layout and then hiring a developer to put it all together can leave you at your wits end.
You will then often be reliant on going back to the same developer if you want to make updates or add anything new to the site.
Thankfully that’s not the case with Maltix.
Your 2021 Progressive Web App PWA functions as a website too!
With many more Smartphone features and capabilities that you would expect from a modern site.
The design and structure of your PWA will remain the same when used as a website.
Keeps your digital presence unified and removes the need to fiddle around with settings.
A Maltix PWA comes packed full of features and components to improve both your APP and website experience.
These include Social Media integrations, member logins, video integration and more.
Maltix builds your PWA with extraordinarily low development costs using a new all platform code developed by Google.
We hand over 100% control directly to you and no techie required.
Your PWA has Noddy proof updating tools, you can work on your app and keep it fresh all on your own.
No paying for consultation, design or update fees.
Maltix gives you complete control over how your app looks and works, now and forever.
Match powerful features on the fly helps to keep your PWA up to date as your business expands, grows and evolves.
Add and remove functionality as you launch new products and services.
Push updates and SMS to your customers to keep them on the same page.
Your Maltix built app will always be your app.
Inclusive price £1218 including hosting.
Quick Response code is an old technology.
What has changed?
Smartphone connectivity made in heaven.
200 QR code deal on a rolling 12 month plan.
Tell us where you want to connect and leave the rest to Maltix.
Even more importantly, look where your business touch points are!
See how your clients can share everything on their social networks ?
Getting the picture ?
Remember, a Maltix Progressive Web APP is as free as a bird.
NO APP store required.
Market your business through your clients and their contacts on Social media and APP share.
Connect to your exact same website address ( no www. required )
The Millennial smartphone savvy generation DUMP you in a split second.
And you dont even realise it !
Smartphone users are seriously duplicitous !
You thought your shiny website is perfect for your clients needs did you?
The 4 most common problems with mobile websites
The 2021 solution right now is to get yourself a Progressive Web APP or PWA
A Progressive Web APP uses the exact same website address as your website !
Not only do you keep the website as is, you cannibalise the good bits.
Why your website is Smartphone incompatible.
Some Examples.
An e-Commerce shop link for example.
Form pages that auto populate your CRM
Newsletter, Brochure and Blog links.
Digital contract or banking links.
Inventory database.
Imagery and Artwork.
Lots of stuff you have already invested in can be attached to your PWA.
Maltix free on-boarding also help you with the features and components that suit your organisation.
The PWA production cost is exactly the same for every Maltix client, all the rich features and components are included.
Opportunity to share on social media.
Added micro and macro value and reward.
Instantaneous correspondence.
Connection to QR codes
Immediacy with all your touch points.
Instant previous correspondence retrieval.
Ability to access your information off line.
A to Z completion of the sale on the Smartphone.
Electronic signatures are designed to simplify and remove any of the issues that come with sending documents.
Use electronic signatures in lots of different ways.
The Maltix affiliate UK based Signable will help your organisation in 2021
Want to see how other companies & professionals use Signable everyday to cut out needless paperwork & decrease contract processing time?
Each one highlights the benefits that using Signable can bring to your organisation.
Electronic signatures ensure you save time and money.
Industry Use Case Guides
Do you think customer service ?
The notion of customer service is very fragile and a brand can be damaged in an instant.
It happened to me recently with a ‘prestigious’ estate agent in central London.
Some people have very long memories for poor customer service.
Break that trust and you are toast.
There is a lot of nonsense out there regarding the sales cycle.
Here is a brutal reality check for you:
The referral ONLY comes from very happy customers.
Not.
Very unhappy customers
Unhappy customers or
Happy customers
From second one, your customer service is being judged.
If you get it wrong on the smartphone there will be no easy sale and certainly no referral.
Opportunity to share on social media.
Added micro and macro value and reward.
Instantaneous correspondence.
Immediacy with all your touch points.
Instant previous correspondence retrieval.
Ability to access your information off line.
A to Z completion of the sale on the Smartphone.
Move the website to second in command.
Promote a Progressive Web App into your ranks.
Ensure all touch points are automatically integrated into team management CRM
Using a fishing narrative is a way to understand almost any business model.
Plenty of fish in the sea for the 2020 property market.
The biggest change with the fishing this past year is that many businesses have had to change the rod, bait and even the river or pond.
A fish out of water for many.
But the fish are still there, still hungry and still open to bait change and deals to reel in.
The housing market seems buoyant.
Property sold.
Many business out there are already wondering if they can survive.
Plenty of fish but no bait, painful marketing, old methodology, bottom feeding.
Focusing on the customers Smart phone
Casting into property market waters has changed in the blink of an eye.
Think of all the fish in the pond as the carrier for your sales information.
Spread your net in a new philosophical way.
Feed the social media fish to distribute your marketing for you.
New clients in 2021 and beyond will come from the other side of the pond.
A new Smartphone website technology called Progressive Web APP or PWA.
For this article, think of a PWA as a sophisticated walkie talkie
Pushes Chat, SMS, Notifications
PWA Connects directly from paper
Automates all your touch points straight into your CRM
The above statistic ignores the much higher statistic – the touch points of a sale.
In other words, all the points a Smartphone USER took to make a decision on a sale.
At least 70% of all Social media traffic in on the Smartphone.
An Estate Agent knows its market, it has the right fish in mind to land.
All that needs to change for 2021 is a change of bait and handling the fish more efficiently.
If the PWA is your new fishing rod.
Then your CRM manages complex client touch points and remembers all correspondence, all telephone calls, all emails, all digital contracts, diary updates, sales performance and lots more.
In fact a CRM is like Plasticine, it can be shaped especially for your business.
And sits on every Smart device in your organisation for all to access as one central resource.
Pre Christmas DEAL for January 2021 lift off.
Act on/upon something for real business change in 2021
To do something
Because you have been given information, advice, or orders.
I’m acting on the advice of my lawyers.
They were acting upon the instructions of senior managers.
A Progressive Web APP or PWA has tools and components to affect REAL change in your business.
Gleaning independent advice on cutting edge next generation technology is almost impossible these days.
Maltix writes extensively about the importance of the new Progressive Web APP or PWA.
The affordable new technology for small and medium business with Pre Christmas bundle DEAL below.
It would seem that technology websites are faceless and automated, mostly with a similar format.
FREE plan followed by higher subscription costs depending on your needs.
Smartphone customers simply will not tolerate websites never intended to be viewed on the small and mobile screen of the modern Smartphone.
Sound familiar?
Even worse, downloading power and memory hungry APPS from the App Store doesn’t cut the mustard either, its history.
2021 will be remembered for epic and stellar change because of the Smartphone user‘s demands.
Business adoption leaders are now romping ahead of their competition.
Where do you want to be in 2021 ?
Information savvy customers are actively receptive for deals and promotions that they can distribute on social media.
The Smartphone user demands immediacy, regular shareable information and kudos deals that they can share on social media.
The internet is rapidly becoming a small business distribution ledger for the very first time.
Dramatically reduce marketing and SEO expenses.
It’s a super clever light website code that works online or offline on the Smartphone.
The PWA is not downloaded from the APP store, its as free as a bird, a clever APP with wings.
Connecting QR to your PWA is essential communication from paper and is part of the Pre Christmas deal bundle today.
QR and PWA best practice.
The latest PWA is furnished with every piece of inclusively priced Smartphone friendly components for your business, lets discuss on chat.
Maltix send you an on-boarding document and help you complete live on CHAT.
Share industry sector best practice, you will find this bespoke information no where else.
And share and explain each piece of technology you can adopt with its features and components.
Maltix advise on subsequent data management from your PWA.
Let’s discuss advice on navigation, look and feel, text etc
Order up to 200 QR codes over a 12 month period with full industry best practice advice and support.
Going to the same place for everything in your office seems like an unlikely scenario.
With an open mind set, all you need is a modest internet connection.
And some applied logic.
With free independent advice and FREE trials from Maltix.
No more servers and the people who drive you mad operating them.
Say goodbye to complicated printers, no more paper.
Remove spreadsheets and all the palaver of software.
Automate wages and bills.
Connect and record absolutely every piece of correspondence in one easily searchable CRM
Get rid of the desktop telephone, Click to call within CRM and record every call.
Effortlessly work on the move
FREE advice hit the CHAT or Whats APP on Smartphone.
With all life’s little journeys, very often a small change accelerates into more change.
Spending last Christmas with a group of hard working friends in their 40’s and 50’s certainly brought that home to me.
What’s interesting from a clients perspective these days is that they are very often more familiar with the change than the business implementing it !
Smart phone users are actively connecting to business that takes them seriously.
On every social occasion and with every business interaction on their phone they were looking for added value and instantaneous completion.
Often the associated APP makes completion quicker, cheaper and easier
The value is very often associated with a referral reward, and not necessarily financial.
They connected and disconnected in the blink of an eye.
They know exactly what they are looking for and dispel even the slightest hint of inadequate interaction.
They do not load instantly, have clunky navigation, have no two way communication and only work online.
If there is a word that describes this Smartphone user interaction succinctly, it’s the word immediacy.
And pointing their camera at a QR code was so automatic, conversation was unhindered.
The very first children born in the 1960’s are 60 this year.
I asked if they would recommend an APP to friends and got a duh look across the table.
Then one friend Sarah said “actually, its not easy sharing or recommending APPS on social media is it”
And she was right, old NATIVE APPS live secretly in the APP store waiting to be downloaded.
Then here friend said “I only share for reward”
It transpired that her bank rewarded her for higher transactional payments.
She took the cash from 10 of us and paid the bill through the restaurant APP she got from QR on the table top and kept the 15% discount.
Clever I thought.
Customers are actively looking for added value through their smart phones.
And QR is a brilliant old technology that has surged in professional use during the pandemic.
A couple of things have changed.
Firstly Smartphones are smarter now.
Secondly APP’S have transformed to Progressive Web APP or PWA
The combination of QR connecting to a PWA is an absolute game changer for small business.
PWA is not downloaded from the APP store
Is more like a Smartphone website thats as free as a bird on social media.
Has two way communication channels built into its fabric.
Live updates and Live chat
Pings notifications that get read!
SMS notifications the natural communication channel on the Smartphone.
Loads online or offline at lighting speed and doesn’t need to be downloaded.
Distributes redeemable vouchers, coupons to share on social media.
Digital contract
e-Commerce directly connects ( no additional coding required )
Stock or databases connect e.g Estate Agents
APP telephony connected and recorded within CRM ( keep existing numbers )
Form pages connected to CRM
And because you can see the importance of PWA in your industry sector.
And realise that QR codes connected to a PWA is essential
Maltix is including everything in the all inclusive pricing
That includes up to 200 free connected QR codes for you to print.
Place your business at the heart of your clients Smartphone with the cleverest new invention for the Smartphone user.
The APP world has dramatically changed for the better with the Progressive Web App
PWA’S are built for the fast fingers of a Smartphone user, with instant two way communication channels to market and manage change in your business or organisation.
With all the modern tools for your trade.
Not only does it include a raft of two way communication technology inside your shiny new PWA .
Also includes FREE add on’s whose value far exceeds the investment !
Bundle inclusions:
All highly recommended at no extra cost.
Discuss on chat when on-boarding.
Endless patience, remember Maltix people like a business chat and are not TECHIE
Smart Form page connected to Maltix recommended CRM Capsule. FREE TRIAL
Automatic smart form page connection to Maltix recommended Mailchimp newsletter system FREE TRIAL
Connection to a Pay Pal, Revolut or Stripe bank account via Smart Form page.
Inclusion of the industry leading APP based professional telephone system FREE TRIAL
12 months digital QR codes with copious advice on best practice. Max 200 codes value £300 FREE / NO charge from Maltix.
Digital signature FREE TRIAL with UK based professional industry leader with case studies.
Know what you want your APP to achieve ?
What about the FREE all inclusive functionality ?
On -boarding advice is FREE essentially its a tick box exercise, do you want it and can you you use it to your advantage ?
The Maltix WPA APP has a lot included in its all inclusive pricing bundle. Our free on-boarding document highlights everything you might like to consider with CHAT support.
Marketing an e-Commerce shop is complicated and expensive.
Hiring marketing experts or becoming an expert yourself can feel like a never ending journey.
And probably an unwelcome never ending journey to boot.
A single online store is competing with about 20 million other stores.
Vying for the interests of 2 billion or so online shoppers !
Building an e-Commerce Shop website starts at around £6k from the quotes I have seen banded about.
Then you have to fulfill the inventory inside the shop… ouch
With high street names disappearing like aeroplanes in the Bermuda triangle, retailing has become a complicated mix of virtual and real.
One thing for sure, marketing is incredibly complex and expensive.
Why are there so many experts forging a career in the marketing of e-Commerce ?
Its just a single link connected to a brand with stuff for sale right ?
Maltix people think the experts are the 2 billion shoppers out there.
They are the doing the donkey work of trying to find your store right ?
And the majority are shopping on their Smart device.
They estimate that over 20 billion Smart devices are now in the marketplace.
A huge departure from expending incredible effort simply to get found in the first place, wouldn’t you agree?
Inside the basics of a sales cycle, only very happy people refer your business to others.
That can easily be as low as 10%.
That referral used to be down the pub or over a dinner party with friends.
Referrals take place predominantly on social media these days.
Very often in the form of encouraged referrals.
Often daisy-chain referrals among complete strangers.
Vouchers, discounts, special promotions,referral rewards, QR, APP share
The Smartphone is a talking device.
A smartphone user depends on natural two way communication.
Smartphone users engage in instant communication , on many platforms.
Many E-commerce stores actually have live chat at the checkout.
It’s that immediacy that helps create happy referrals.
Lets take a holistic view of the e-commerce playing field to solve the riddle.
Visually, think of social media as the airport runway connected to flight routes.
Think of websites as the freight carrier.
Visualise the APP as the passenger distribution for the masses.
Every visitor is yearning for the right attitude from the store owner.
An APP is built for the two way conversation of the Smartphone user.
It provides the immediacy, reward and distribution runways for the masses.
The value is the referral and free distribution.
Well actually yes, the new Progressive Web APPS (PWA) are very new.
Older APPS were hugely expensive to build and two way technology was seen as an extra and not taken seriously.
All older APPS are stuck behind a Corporate firewall called The Apple Store.
The majority rarely get downloaded.
PWA is more like a baby website.
On or offline on a Smartphone.
A PWA is a website that has taken all the right vitamins to become an APP.
And its not distributed from a Shop.
A PWA is as free as a bird.
It has all the two way communication devices built into it from day one.
PWA costs 90% less to manufacture.
Now its affordable for small business for the first time ever.
And your PWA runs off the exact same website address as your store.
The link from your store sits on your PWA
Your PWA is now the distribution force for your E-commerce store.
Or a business advisor who can help spread the word as a Maltix Partner ?
Not being able to pay your staff their wages on payday can spell disaster for your business and your mental well being.
Have you pre-warned staff of this ?
It doesn’t mean they will be any less angry or upset by the news.
But it won’t come as a nasty shock to them on payday.
Don’t be surprised if you are met with a hostile response.
Exacerbated with rumours of lay offs and redundancies from their friends and family.
Your employees are likely to be much more concerned with their own financial situation.
They will be understandably worried about how they will be able to meet their own bills.
Perhaps you have suffered unexpected expenditure that has hit your cash reserves?
Have clients failed to pay you on time and this in turn has had a knock-on effect on your cash flow?
Have you let late payment slip as a priority ?
Have you adopted an ‘everybody in the same boat mentality’ ?
An option to get cash you are owed
Into the business quickly.
Thinking of asking a local website builder to give you a quote ?
Maybe you have already done that and received a truly bewildering response in a quote that brings water to your eyes.
Reducing costs is just as effective as growing your business.
Except reducing your variable costs is easier and cheaper to implement.
Can we suggest you look at the internet in a holistic way.
In a way that does not require capital outlay.
That runs off your wi fi connection through the cloud.
And reduces payroll simply by implementing it ?
Knowing where to start is always tough.
Maltix started with a CRM
A CRM is like a central control for a TAXI business or Emergency Services, hierarchical in nature that records every piece of outbound and inbound communication.
It will compartmentalise and tag or log every piece of information for future searches.
A CRM is completely malleable to your organisation, like a piece of clay !
Paper wastage and time loss.
Drives up:
Staff efficiency
Customer service
If you have got to start somewhere, start here today, sign up for free trial with free support.
Do you feel like a Jack of all trades and master of none, ring a bell ?
Find yourself spending time on stuff that detracts from your core business ?
Got a budget for marketing experts ?
Or do you try to do everything yourself ?
A Progressive Web APP is designed for the Smartphone user.
It’s like a walky talkie website that has taken all the right vitamins.
Invest in a fixed cost feature rich PWA with Maltix and watch your customers use social media on your behalf.
In other words, give your customers and potential customers the tools to distribute your promotions and communications.
Free up the real experts to market your PWA , your clients.
Whats wrong with spending time and money on website marketing ?
For years a whole swathe of small business has been sucked into social media alongside a website not built for the small screen of the Smartphone.
Websites and old native APPS do not have walkie talkie technology inside them.
The Smartphone PWA actions instant 2 way communication.
This type of APP is specifically designed to distribute.
And to be shared on Social Media without the need of an APP store.
Watch your customers distribute, its amazing.
Promotion terms and conditions on the back
There are 3.8 billion smartphone users now.
A sea of illuminated faces.
The answer is you never really know, except they now do everything on their smartphone.
If the smartphone user cannot use your services in the blink of an eye, you have lost their business forever.
You only get one kick at the cat.
In other words, if you want to do business through the majority business route these days, then you had better take the smartphone user seriously.
Put social media to work via social intercourse.
Clunky and impersonal with no heart, just like a prospectus left behind at a trade show.
Websites are all about me me me, yawn yawn.
Anonymous contact pages and non existent reply services.
“We pride ourselves in replying to inquiries within 72 hours”
REALLY ? HELLO !
Interaction
Immediate interaction.
Now now now.
Right this second response or I will disregard you.
The exact modern attitude from the smartphone user.
Maltix PWA
No interaction, no conversation, no business
If you provide immediacy inside your business.
Actively pursue business through an immediate business mentality.
And provide the tools for the client to engage with.
Maybe you have heard of a sales cycle ?
The reward for making the client happy is the referral.
It’s FREE and generated by your own customers.
The Smartphone is perfect for happy customers referring your business ideas via social media.
Because a website is not a Walky Talkie.
It does not contain the tools required for social intercourse !
Immediacy tools that are joined up in the core of your business operations.
Not a boring list of tools please, give me an example
House for sale !! look at my website me me me
Yeah, we know its hidden on the website database, it’s there somewhere.
Try this REF code phone office hours to make an appointment or send an email.
NO
BYE!
Shop window, for sale boards, social media, website, paperwork, vehicles, emails
Camera QR code here for video/ walk through/ floor plans/photos/ Geo code map
QR code and PWA distributed via Social Media.
They both have wings for maximum social intercourse.
Wow this PWA works when I’m in a tunnel on the train, cool it works offline
Maltix PWA
TING Chat, how can I help you, this is Sharon from Smart Estate Agents
SMS DING Notifications of other similar properties.
Real time PWA notifications of other similar properties PING Sunday morning.
Book an appointment online now with a REP
TWING – Here are your Reps details, chat now
TING Auto receive our track and trace form page for your safety.
KATCHING Share our Smart Estate Agents APP on social media for a free redeemable Coffee smartphone voucher.
SOOTCH Sign our digital contract here
SPLOSH Pay on our digital banking portal here.
KLONK Your digital keys are available here.
Whatever your business be a part of this Smartphone revolution today with FREE on-boarding.
Join the Partner programme
As the old saying goes, ignorance is supposedly bliss.
And as enjoyable (and easy) as it can be to turn a blind eye, it could mean costs to your business.
When it comes to clients, tenants, customers… Whoever.
When signing contracts, it can be a security sensitive issue if something seems unfamiliar.
Signer’s don’t want to feel that their deal could no longer be valid because of an electronic signature.
And businesses don’t want to feel that a client could easily walk away from the work and efforts put into the deal up until that point.
So it’s no shock that businesses feel that the tried, tested, traditional method is the safest bet.
This isn’t the case though.
Digital Contracts have been developed over a considerable amount of time.
With full EU and UK compliance.
Maltix wants to highlight the insecurities of using wet signatures…
When using a pen and paper to sign a contract, how can you prove that person signed that document?
How can you prove it wasn’t forged…?
Signing contracts online means that a signer’s email address, IP address and geo-location are tracked.
This information makes it easy to link the person signing to the electronic signature, and is displayed as a certificate once your contract is signed.
How do you know that someone hasn’t tweaked a detail in that long contract they just signed?
How does your signer know that you haven’t changed something once it was sent back to you?
By sending digitally, you and your signer are both secure in the knowledge that nothing can be tampered with.
Information can only be input where you have specified.
Once signed; it’s done and dusted.
How do you store your documents?
Physical documents not only take up a lot of space but take up a lot of time when it comes to finding what you need.
One of the benefits of electronic signatures is that documents are kept in your Signable account which makes them searchable.
Now finding what you need takes seconds, and valuable office space is kept free.
And losing documents? You can’t misplace them from within your account.
Win win.
It’s not uncommon for contracts to contain restricted information.
It can be difficult to restrict access to physical copies from employees.
In Signable you have the option to set teams and permissions.
Controlling who sees what without holding up team members from carrying on with their job.
Driving down variable costs is so important in business these days.
We cant make you read this, but its important that you at least take an interest.
You can join your digital signature into the heart of your customers smartphone
Your documentation can be distributed right off your Progressive Web APP
And signed documentation can store alongside your clients record in your CRM
If you still have any questions around the benefits of electronic signatures, we suggest a free trial
That way you can see how simple Signable is to use and how it will help your business…
Smart phone technology is incredibly disruptive.
And now it has combined with low build and running costs for the first time.
It has the ability to smash any proven business model in just a few months.
The change can happen so fast, all the clients from an existing business model can be stolen in the blink of an eye.
It’s customer voluntary, thats the problem.
Not a problem for the customer though!
Imagine a year from now.
This isn’t about SEO, or Pay per click, or Blogs
It’s got nothing to do with advertising with Google Ads or Facebook.
Nor Instagram or any of the other social media.
In fact Social Media is simply becoming a distribution ledger, just like the blockchain.
The Progressive Web App costs one tenth to build compared to the old Native APPS in the APP store.
The technology that runs inside the new PWA is all included in its production.
A PWA is feature RICH inclusive and runs like magic on all Smartphone devices.
It ticks every single communication medium for the Smartphone.
Instant 2 way communication included.
It’s personal.
A PWA can be shared at infinitum on social media, it has wings.
A PWA doesn’t have to be stored on a users Smartphone.
It actually works offline with no interruption.
A PWA can connect to a QR code at lightning speed.
The PWA joins everything up.
A one stop spot for the Smartphone user.
Built specifically for the majority business communication device.
The Smartphone.
Affordable small business adoption for the first time.
Facebook is for amateurs ?
Instagram for voyeurs ?
Twitter for curtain twitchers?
Maybe you are right.
For years a whole swathe of small business has been sucked into social media alongside a home made website never built with the small screen of the Smart mobile device in mind.
Do you think Social media is professional for business?
There is a mountain of evidence that suggests their are two culprits who forced small business onto amateur social media.
One is 100% guilty my lord
The other is in redemption.
Apple and Google.
The first crude APPS were built back in the 90’s the build cost was stratospheric and developed for the gaming industry.Then along came Apple with their fantastic devices, the only trouble was they got greedy and the avarice was developed into the myopic APP store and NATIVE APPS
But it was the genius of Steve Jobs who actually stated this vision:
Open structure APP development for the Smart phone.
His death saw the death of the idea, it then became a closed shop to generate revenue for Apple.
A Corporate firewall with pretentious pricing and an overlord pricing structure to suck as much money out of small business as possible.
And the small business that could afford it , went with it because they had no choice.
So in other words the most important piece of software ever developed for the Smart Phone never took off in business, hamstrung and treacled down by two massive Corporations.
Firstly, the telephone is a talking device yes?
The natural medium for business discussion and shopping.
Texting is associated with the smart phone.
SMS
Live CHAT
Live notifications
Ability to share an APP via an APP
The first search engine friendly APP
An PWA that is never distributed from a store.
An APP as free as a bird, with wings.
Visually, think of social media as the airport runway and flight routes.
Think of websites as the freight carrier.
Visualise the APP as the passenger carrier for the masses.
The majority of joined up business is conducted on the mobile smart phone.
The evidence is overwhelming, just look around you.
So what has happened in a very short period of time that helps the APP be developed and hosted for 10% of the price the old NATIVE APP ?
So a development cost of £10k is now £1k
In fact Maltix are the first fixed price PWA Development Company.
Technology developed by Google that has fulfilled the original dream of Steve Jobs.
In fact Apple and Google are now in retro collaboration for the common good.
Progressive Web APP commonly called a PWA
PWA APPS are built for the fast fingers of a Smart phone user.
With instant two way communication channels to market and manage change in your business or organisation.
The PWA is the cleverest thing ever invented for the Smartphone user and your reward is APP share across social media.
Grasping the benefits for your online and mobile phone business or organisation presence takes 5 mins.
Invest in a fixed cost feature rich PWA with Maltix and watch your customers use social media on your behalf, spread your business on your behalf, share your marketing on your behalf.
Its a dramatic shift of faith, but lets face it, social media barely works for most small business does it? it so amateur, so yesterday.
Share the wings
A state of the art APP based professional business telephone.
That means everybody in your organisation seamlessly access their COMMS right off their mobile phone.
Yep, you got it, not only can you easily go paperless these days you can go phoneless.
One less contact point to catch nasty diseases.
APP based professional business telephone.
Save money on your business comms with CircleLoop.
All your calls, numbers and features, all in powerful desktop and mobile apps.
Circleloop APP telephony is the perfect professional TEAMS telephone.
CRM integration on the move.
Talk to Maltix, lets get your contacts into the CRM and set up your TAGS and hierarchy.
Set up the basics with you via CHAT
Today, we can record every phone call, email, purchase, form page, complaint, CHAT, payment, digital contract, everything between customer and company.
Sharing these interactions across your technology helps create a more meaningful overall profile of each customer.
Search any single daily transaction in the blink of an eye.
And it’s all made possible by integrating your CRM with your website and Progressive Web APP.
A successful CRM integration produces better decision making, more empowerment, happier customers, and a stupendous return on investment.
Your customer relationship management (CRM) is the heart of your business, the central repository of customer data.
It’s crucial you bring in data from other customer touch-points like marketing, service, live chat, and eCommerce.
This creates a deeper understanding of each customer, their interactions, issues, behaviours, likes and dislikes.
An integration operates something like online dating: two parties, using a go-between platform, connect and share details.
Get a quality CRM into your life on a free trial.
UK support times.
CAPSULE CRM connected to your Maltix PWA APP keeps all data in one secure place for hierarchical searchable access from any device.
Even a small organisation has complex interactions with a complexity of clients.
A CRM is like a central control for a TAXI business or Emergency Services, hierarchical in nature that records every piece of outbound and inbound communication.
But its deeper than that because it will compartmentalise and tag or log every piece of information for future searches.
A CRM is completely malleable to your organisation, Maltix will help you get up to speed.
The same central secure system for all staff members.
Recording everything outbound and inbound via a Capsule CRM is incredibly cheap to run, it can be operated from disparate offices or on a mobile device via the APP.
And managed accurately and remotely through stunning reporting systems.
Every piece of technology can be connected to your CRM.
Your new Progressive Web APP is no different.
Goodbye spreadsheets, hello organisation
Even a small organisation has complex interactions with a complexity of clients.
Don’t spend time sifting through emails or juggling multiple spreadsheets.
With Capsule, you have a home for all your contacts and their key information.
You’ll even be able to see the whole history of your relationship with a contact – including email, calls, files, notes and more.
We will help you import your existing contacts with an eye on GDPR.
We support the following Outlook, CSVvCard, Google Contacts, Spreadsheet
Real Estate PWA case study joining up simple technology for the best start point.
Talking with a smart Estate Agent in the UK recently highlighted how important the shop window still is for selling property.
People walking will always find time to check up on whats available and for how much in the Estate Agents window.
This Property Agent had taken the decision to invest in walk through Video and Vimeo video as a way of adding value to a property only marketed through them.
But the investment wasn’t showing up in the most important way, the sale of the property.
In fact the visitor numbers to their website clicking through on these quite expensive videos was nothing short of disappointing.
Maltix offered a print solution through a brochure.
After paying a very modest joining fee, they decided to join a 12 month programme with unlimited QR codes specifically joined to all the property videos on their books.
The Agent provides the video link associated with the property reference number on their system.
Maltix has an email or quarterly print service.
Their reporting system showed video views with 800% growth in the first quarter and view times well outside of their opening hours.
They quickly decided to join every property picture to the QR programme as well.
Could they put a larger QR code up on their shop window with an introduction video from the Director ?
Could they connect each QR code to the sales agents telephone number and email as well as the video ?
Can we connect to a Video explainer for detailed clients ?
Can Maltix help produce Video explainers for us ?
Should they use the QR on each property on their website?
If they print QR code on their paperwork, will it always work?
Can we connect a QR code to the form page on our website ?
So their QR code will now connect to the most important tool for the modern Smartphone ever invented.
Watch this space for phase two More QR examples
6 Small business problems faced by entrepreneurs
Lets turn this problem on its head:
6 problems that can be solved by creating enough time in the day
A PWA has wings, see how this salon has changed everything trusting their PWA to do its work.
The single most depressing thing is loosing a good customer.
Create more business than you lose, you deserve it.
Maltix highly recommends renting a CRM from £15 per month FREE TRIAL.
Maltix can join up all the incoming and outgoing data into one central resource, your CRM. Now you can join up an accountancy package like XERO for less than £30 per month
Stop beating yourself up on spreadsheets, take control of your variable costs. !
A PWA has incredible features to engage new and existing clients right off their Smart phone.
Smart phone users cannot get what they want off the majority of websites, the interactivity is hopeless.
Make the effort with your PWA and your customers will distribute on social media for you, freeing up hours ( weeks ) of time
You have a website yes? update it daily its important. Allocate an hour only every week.
Blog weekly its also important. ~think of you blog as episodes in a book.
Plagarise to save time, repeat web updates as part of your Blog.
Let the baby walk! Trust your PWA on the Smartphone to perform.
Trust your customers to market your PWA on social media.
Do the right things right with your time, change your focus to automation
A PWA is the one thing that is specifically built to be distributed on social media.
Your PWA will FLY and turn problems into solutions.
Join form pages to a PWA with Maltix simple solutions.
We like to keep things cheap and simple in your PWA production.
The form pages on your website can simply be added to your PWA in the same way an existing eCommerce store can be added.
But do you know that you can easily add a bank account to your form, perfect for one off purchase and saves all the unnecessary expense of a web store.
Lets say you charge a fixed consultancy fee or a subscription fee or have just a few products to sell.
Ask Maltix to create a form page that connects to your PWA and your website if you want to!
Payments go straight to Pay-Pal or Stripe and you can manage where the money goes and VAT from there.
The client receives a notification from your form page and from the bank.
Maltix can also connect your form pages directly to your CRM.
Maltix can even add digital contracts to your form page, store right in the heart of your CRM
In other words when people sign up for a newsletter or place an order or whatever- it goes straight into your CRM ! 2 month FREE TRIAL with support.
We can also automatically add your incoming data to a newsletter system like Mailchimp
name. email, organisation, telephone numbers all in one secure place.
If you want to save a fortune on telephony, keep your existing numbers no problem, switch to Circleloop FREE TRIAL ( trust us, its EPIC!!! )
Now you can click to call straight from your CRM, its super cool. Phone from the APP on your phone from anywhere in the world, phone from the CRM desktop with headphones.
Staff can make and receive calls right off their own phone with everything recorded in the CRM WOW!
New offices now have no telephones on the desks anymore, they are too expensive and a great place to pass bugs as we now all know !
So in a nut shell, Maltix can cheaply and seamlessly join up your PWA form pages to your CRM to your Newsletter and your Bank.
PWA case studies for small business.
Lets change your clients habits to suit your business
Too quiet early week and too busy towards the end of the working day.
Stagnated business growth with walk in’s frustratingly being turned away.
These two problems are compounded by the staffing required and the flexitime the salon had built into their staff retention scheme.
Build the PWA, linking to a third party APP software called FRESHA
Whilst on-boarding via CHAT with Maltix, we discussed which build inclusive features we could adopt to solve the two problems identified.
We opted for these tick box choices for the on-boarding document
PUSH NOTIFICATIONS
E-COMMERCE INTEGRATION ( Fresha )
LIVE CHAT
SMS
QR window displays
APPOINTMENT SCHEDULING ( Fresha )
COUNTDOWN
SOCIAL ACCOUNT INTEGRATION
Using the Fresha system had already changed the booking procedures within the salon.
Irrespective of who takes the booking, the same diary is used and staff use their own smartphones !
Large QR codes on the shop windows and in the toilets, with a strong call to action written alongside the QR.
50% off your next treatment if you share this APP on Facebook.
Fill in a smart form asking for name, email and telephone number.
Now the PWA notifications functionality combined with SMS began to chip away at changing peoples booking times.
The CHAT room engagement reporting system has show over 400% growth in conversation.
Book now Monday or Tuesday afternoon between 2 and 5 for free treatment on X
Share the Salon APP on social media and get a free redeemable £20 Christmas token.
Book now: early bird nails next week and choose from the new colour collection from X
Book your favourite hair stylist now on CHAT share CHAT with friends and get your next wash and blow for free.
Via SMS , share the salon APP countdown today for Gemma’s wedding, make sure you are booked in for your collective wedding treatments.
Even with all the upheaval of the pandemic, this salon is adamant that their PWA has smoothed out their quiet periods and improved turnover.
What changes could you make to improve your business?
The reality is that a PWA is a two way communication tool and can be manipulated to resolve almost any issue you have inside your business or organisation.
Shop today with free on-boarding consultation
Change your clients habits to suit your business.
APP traffic growth at 80% a month !
Fueled by the pandemic but also the adoption of the Progressive Web APP (PWA)
Forget the technology for a second, the average website does not suit the needs of the smart phone user.
So if you want to engage in a market share of over 60 % of business transactions ( growing at tremendous speed ) listen up and grab your stake with a small investment.
A progressive web application (PWA) is a hybrid of a regular website and the old mobile APP
According to Wikipedia, PWAs combine the features offered by any modern browser with the benefits of a smart mobile experience.
Simply put, a PWA is a mobile website that functions as an APP.
Native APP distribution from the Apple Store is being engulfed by the much cheaper, more agile PWA.
FACT: adoption will gain up to twelve times more users for your organisation.
Combine that with PWA solutions requiring up to 300 times less storage than old APPS.
That should be the all the motivation you require to fast forward and prioritise your APP development.
The first first fixed cost investment PWA developer in the marketplace and ALL rich features included.
We will focus on which features and components you would like to use and how to use them effectively in your free on -boarding process.
A PWA starts as a web page in a browser, which is accessed through a simple URL.
A link to the page PWA adds to the users home screen.
Smart phone users then receive notifications and SMS from the APP to interact ( ON or OFF line )
PWA’s don’t require installation !
All major browsers, including Chrome, Opera, and Firefox, Apple safari and Microsoft edge support PWAs.
progressive app features have a look
A PWA has 3 bits of interest.
Script that runs in the background to support offline web applications and push notifications.
Manifest to add PWA to the home screen and auto adapt to various screen sizes.
APP shell ensures instant, reliable performance offline.
PWAs exist in the cloud and outside of the Apple APP store.
Nobody needs to install a PWA, it works just fine not installed.
Anybody can “save” the APP to their home screen.
PWAs open in full-screen mode on or offline
Maltix built PWA’s are 100% SSL just like the banks
Strangely, small business is slow to adopt even though the development costs are a fraction of the cost of a website.
PWA works on a Google developed code specifically designed for the Smart phone.
Many leading businesses, including Starbucks, The Financial Times, and Pinterest, have adopted PWAs and reported a considerable increase in user engagement
Some of the most powerful examples of PWAs include those used by media companies, platforms for social news-sharing, travel services, and e-commerce solutions.
Every relationship starts somewhere, Im sure we all remember when we met special people in our lives for the first time.
Its a special emotion isn’t it ? the recall of the conversation, what they were wearing, the weather on the day. All locked away in a special compartment for special people.
Building relationships for business is much more complicated these days, especially when many of us still rely on paper with time poor busy lives.
But new relationships are more relevant then ever before and its how you professionally foster relationships that makes a massive difference to your business growth and survival.
With the dramatic rise in contactless technology and and smart phone technology, I think we all agree things have changed beyond recognition in the last decade.
Sit in any public space and just count the illuminated faces from the smartphone, its utterly epic.
So, from a business perspective, the smartphone is the dominant tool, but beware the business that cannot deliver the needs of their smartphone user.
You can see those illuminated faces , each connected to super fast fingers and minds that chunk in disparate directions in the blink of an eye.
Engaging any new business online is now super dependent on speed, content and instant two way communication.
If your trying to deliver content from your business that falls short in any way shape or form, your toast.
Any of this ring a bell with your business or organisation?
Maybe you have not heard it spelt out to you this way before.
But without doing the right things right, you stand no chance, not a look in, you are never going to build an online smartphone relationship in a million years.
The pandemic is obviously causing colossal change especially on the high street, but its affecting other sectors in different ways.
Who would have thought that the Doctors and Dentists surgeries turnover have dropped by as much as 70%.
Or that airlines, road haulage, ferries, steel, horticulture and charities could have such catastrophic downturns in their sectors.
It may well be that a vaccine begins to return our economy around again, but will it be the same as before?
And who will gain by focusing on customer relationship the most ?
By building relationships now through the smart phone, you are tackling the most important recovery strategy any business person can adopt.
Your smartphone content has to be right here right now, full of help and advice, full of call to action, instant and joined up.
Implement one off redeemable smartphone vouchers.
Product purchase codes
Smartphone codes.
Accelerate the use of QR codes, shop windows, social media, product packaging
Connect QR to video, cartoon explainers, audio files
Do you think your website works effectively for the modern user on their smart phone?
Chances are it works just fine on a large device, but on a small screen ? probably not.
And does it navigate in a universally accepted way or is it hap hazard or clunky on the smartphone ?
I guess you answer the phone instantly ? Or you , at least, have a sophisticated APP based professional telephone system ?
Do you ?
Answer emails instantly ?
Reply to CHAT instantly ?
Act on SMS campaigns instantly ?
Acknowledge and reply to notifications immediately ?
Are all your telephone calls recorded ?
Does all the incoming client data get stored in one central space in the cloud ?
Are your Form pages automatically populating your database?
Have you one central cloud based booking system ?
Its a single type of code that builds APPS.
Have you noticed how few APPS ever end up on your phone?
WHY?
Mainly because they are locked away behind a Corporate firewall called The Apple Store.
The new Google coded APP doesnt need a store.
Its more like a website built specifically for the smartphone, every type of smartphone.
Blazing speed
Works offline !!!!
Spreads as easily as the common cold and it can be instantly joined to by a piece of paper.
Its dramatically cheaper to build than the old APPS and is not only easily found by google ( no surprise there ) is flies through social media like a firestorm.
Its also instantly shareable unlike the old APP.
This APP has wings and its called a Progressive Web APP or PWA.
So Mr and Mrs business man, you have learnt something important today.
To connect and manage a modern relationship on the smartphone you have to start somewhere, because if you do what you always done, your gonna get what you always got.
And in this business climate, speed of change is everything.
This technology is cheap to rent, its super fast and it all joins up.
Younger technical people are more likely to have learnt how to join malleable cloud technologies to other cloud technologies.
Before you hand off this role, be careful to check they are fluent in change.
A rule of thumb, paper is as effective as a lead shield in an X ray department in the modern office.
The first casualty of the Smartphone generation is the printer.
This article is written by William Nicholls a Director at Maltix.co.uk
The customer journey is a great start point.
How do you want to build trust and social intercourse with a new client.
Whats in it for them ?
Whats in it for you ?
At Maltix 5 years ago we started with a Capsule CRM and Mailchimp newsletter that we joined up, but our business model is almost unrecognisable from those days today.
Maltix is a PWA development Company collaborating with joined up tech partners whose technology is completely malleable to your business.
We make recommendations with our partner programme through free trials.
Circleloop APP telephony free trial
We are also acquisitive, looking for independent partners who are connected to the business community.
Partners who understand the accelerated change thats happening now, and want to be a part of it an an independent consultant.
This sounds like an oxymoron in the context of this sales article.
But listen up, grasp this concept for change in your organisation and watch your smartphone relationships go stratospheric.
Your new PWA is feature rich, it talks to your new relationships in may ways.
Given a call to action, the Smartphone user will readily point their camera at your QR
Building online relationships is now the most important survival strategy.
Point your smartphone camera to the codes below, onboard with Maltix today for Free
Contactless Covid19 contact tracing solution demonstration below.
Cheap and instantly implementable solution with rich feature options for client marketing.
This is a live demo form page, the same form page connected to the QR code above.
Fill it in as if your were a visitor and we will email your data back to you !
Maltix will create the QR code for you and send in a digital format for you to replicate as many as you wish.
Maltix will connect your smart form page to the QR just like the DEMO above
Any changes to form page is never a problem, remember you are in control!
The form page responses will forward to up to 3 emails that you prescribe.
Maltix gives you complete editorial control of the Form page and a single user access that you prescribe. We recommend your GDPR technical data officer.
Onboard here ( euro ) email admin@maltix.co.uk for £ or $
The Form page is super smart and can be easily programmed to forward directly and automatically to your CRM or Newsletter system.
Maltix recommends Capsule CRM with a FREE 2 month trial
This the ultimate modern solution and extremely good value.
For a feature rich solution to respond to your clients requests Maltix recommends that you read The Maltix PWA guide
And check out the incredible all inclusive RICH features to drive your businesses forward and lower variable costs.
What do you touch most of your life door handles, Biro, mobile phones, TV handsets.
That’s all well and good when you’re at home, but when you’re out and about that’s where the problem starts.
How many times you catch a cold year and you never never know where you caught it you could’ve touched handrail on an escalator or the lock on the public toilet door.
One thing for sure you never know where you caught it from.
So anything that enables you to touch less when you’re out and about is it good idea do you agree?
And if you agree then the general public agree with you for sure.
We think the most touched thing on the planet is the mobile phone, but it’s not shared with anybody else, so it’s perfect for contactless business.
Shall we look at some interesting ways a modern smartphone can interact with a piece of paper?
Because when a modern smartphone connect to the piece of paper then the journey becomes digital.
When that data becomes digital it can be managed in some very interesting ways.
An overview of QR Code solutions in small business.
One click from paper to mobile phone was developed by Toyota on their production line.
QR is a genius contactless way of doing business differently.
Take a look at the various ways Maltix can join a simple QR code to your clients mobile phone.
And to kick things off we are offering a wholesale outlet print deal
Each printed code joins to a onetime redeemable voucher.
To get your campaign off to a successful start, you can offer as many voucher types or choices as you want inside a quarterly deal.
Connect your Progressive Web App Provide to your contact details as a digital business card and include your links to the most important social networks. This way your contact data will easily find its way into the address books of your business partners and friends.
If you w
